Nicole Ellis Email & Phone Number

Lansing, Mi, Us

United States

Michigan, Illinois, Wisconsin, Minnesota, Indiana And Ohio

•Develop and implement strategic plans to maximize sales and market share within assigned territory•Maintain a comprehensive understanding of Intrapulmonary Percussive Ventilation and Respiratory solutions products including, features, benefits, and applications. •Utilize Zoom and Microsoft Teams for regular meetings with the sales team, customers, and key stakeholders. These tools enable face-to-face interactions and facilitate collaboration despite physical distance.•Leverage data analytics tools to analyze sales data, market trends, and customer feedback remotely.•Responsible for business planning, lead generation, pipeline management, close of all new business and maintenance of, and sales expansion within existing hospitals. •Primary call points are NICU, PICU, Adult Respiratory Therapy departments, neonatologists, nursing, respiratory therapists, intensivists, and Anesthesia. •Significant interactions with hospital supply chains, clinical technology committees and biomed departments•Collaborate with teams remotely, managed my own workload and productivity as a remote worker

Western Michigan & Northern Indiana

•Develop strategic plans and initiatives to promote the adoption of Biodesix core products, aligning with the company objectives and market trends•Provide compelling clinical evidence and data supporting the efficacy and benefits of Biodesix core products in relevant therapeutic areas, such as lung cancer diagnostics and personalized treatment selection.•Foster relationships with influential pulmonologists, oncologists, and thoracic surgeons who can advocate for Biodesix products within their respective specialties and help drive adoption among their peers.•Customer interaction includes the presentation, closing and on-boarding of new accounts. •During bronchoscopy procedures, assist the pulmonologist, anesthesiologist, or nurse to obtain blood samples during biopsy cases in the bronch suite or Operating Room.•Hold quarterly clinical reviews with customers to identify qualifying patients and review results of existing patients.•Responsible for forecasting and tracking daily customer interaction in SalesForce and Map My Customer CRM•Assess individuals based on their reputation for thought leadership, clinical expertise, and contributions to advancing medical knowledge.•Look for KOLs who are respected by their peers, frequently invited to speak at conferences and sought out for their opinions and insights•Collaborate with teams remotely, managed my own workload and productivity as a remote worker

Michigan And Indiana

•Managed ResMed’s Sleep and Ventilation portfolio to achieve the quarterly revenue target of $20 million per quarter while driving sustainable growth and customer satisfaction•Position products as part of a comprehensive solution for sleep apnea and respiratory care•Emphasize the integration of AirView and MyAir SaaS solutions for remote patient monitoring & data management to enhance efficiency and patient outcomes•Provide comprehensive training and education to healthcare providers and patients on the proper use, maintenance, and benefits of ResMed’s products•Offer demonstrations, webinars, and educational materials to increase adoption and compliance.•Highlight the value of ResMed resupply services, such as automated resupply programs and online ordering platforms, to streamline the procurement process and improve patient adherence to therapy•Identify opportunities to cross-sell complimentary products and upsell premium features or accessories to existing customers. For example, offer mask upgrades or bundles discounts with CPAP machines purchases•Segmented the target market into distinct customer groups, such as physicians, sleep labs, hospitals, DME/HME providers, and IDN’s. Tailor messaging and solutions to address the specific needs and pain points of each customer segment•Customer interaction includes price negotiations, rebate structuring, implementing resupply programs, conducting quarterly business reviews, training clinical staff at IDN’s, HME’s, Sleep labs and Provider’s offices •Identify opportunities to drive ResMed solutions leading to branding scripts•Responsible for collaborating with support teams through sales process and long-term implementation of solution(s) using Customer Relationship Managements (CRM) systemPresident’s Club Winner FY19Circle of Excellence Award FY19Quota Buster Award FY19-FY22 (FY19 108.10%, FY20 119.24%, FY21 117.85%, FY22 108.76%)Promoted to Strategic Account Manager 2022Promoted to Key Account Manager 2018

Michigan And Indiana

•Orchestrated strategic client account management initiatives resulting in a 40% increase in customer retention and a 25% growth in revenue in 2018. •Sold ResMed products, included -but not limited to- respiratory devices to treat sleep disordered breathing (i.e. CPAP machines and masks), Non Invasive Ventilation Life Support device, Portable Oxygen Concentrators as well as items not reimbursable by insurance including a travel CPAP device and accessories. •Primary role to maintain, develop and grow market share at National DME accounts by delivering exceptional service through team driven directives and assist with product training needs within the region (which includes the state of Michigan and part of Indiana). •Ranked #1 Regional Sales Support Specialist for the selling of Non Invasive Ventilators and exceeded monthly quota set forth by the Corporate Account Manager. •Responsible for calling on sleep physicians and staff to drive the scripting of ResMed products to increase industry market share. •Develop and enhance these. relationships through routine customer visits, product demonstrations, educational programs, product in-services, and problem resolution. •Work closely with the Sales Management team in evaluating business conditions and sales trends. •Develop and implement a proactive plan to achieve professional developmental goals set forth by myself and discussed with my direct manager, collaborated with teams remotely, managed my own workload and productivity as a remote worker

Michigan And Illinois

•Responsible for prospecting, selling and maintaining accounts throughout the state of Michigan•Surpassed expected quota of 2 contracts per month by 200%•Responsible for signing 150 new Long Term Care contracts to exclusively utilize PrimeSource’s services•#1 ranked Regional Account Manager out of 9•Main focus was on four core geriatric services: Audiology, Dentistry, Optometry, and Podiatry•Responsible for selling to facility Administrators, Directors of Nursing, Social Services Directors and corporate decision makers•Held in-services for existing homes to maximize utilization of PrimeSource’s services as well as identify and correct any issues that may result in cancellations, collaborated with teams remotely, managed my own workload and productivity as a remote worker

Michigan

•Lead a sales team of successful representatives throughout the state of Michigan while maintaining my own territory which consistently ranked #1 in revenue 9 years in a row•# 1 ranked Sales Representative out of 5 representatives for 9 years•Responsible for $1,432,000 in revenue during 2012 which made up for 41% of total revenue earned out of 7 centers•Responsible for an increase of business by 262%•Identified and developed sales opportunity pipelines; 700 New Accounts opened•Held In Services with Physicians, Physician Assistants and Nurse Practitioners to sell the features and benefits of Sleep Diagnostics services and facilities•Researched peer reviewed journals to find appropriate articles which fit the needs of my customer base to draw awareness for Sleep Disorders and other co morbid conditions•Developed efficient territory route systems to optimize time spent and minimized travel time.•Sought out and targets, new customers and new sales opportunities, initiated action plan to approach and secure new business for the Company•Responsible for the development of the Strategic Marketing Plan which was used to earn accreditation for Sleep Diagnostics of Michigan

El Centro, Ca

•Established and maintained a relationship with referral sources in the medical community. •Responsible for obtaining a predetermined number of oxygen orders per month. •Identified and developed new referral sources. •Prepared for and participated in trade shows, exhibits and advertising campaigns. •Conducted in-services for health care professionals to educate on the use and application of Lincare equipment. •Prepared and submitted approved plans for sales territory management. Provided marketing information to management as requested and/or made available. •Followed up on referral sources or patients to identify problems with product or services and report to management. •Assisted in the preparation of sales forecasts. •Understood and provided information on Medicare and insurance procedures, pricing information, and product information to referral sources.

Bachelor Of Science - Bs, Business Administration And Management, General, 3.4 Gpa

Awarded The Outstanding Baccalaureate Award for the Business Division

Bachelor Of Science, Business Administration And Management, General

Education record