Nicole Duerr (Piering) Email & Phone Number

Chapel Hill, NC, US

Austin, Texas, US

• Responsible for the strategy, execution, and management of paid social campaigns across platforms, including LinkedIn, Twitter, TikTok, and Meta's advertising platforms.
• Grew spend by over 500% for one customer, while also retaining and growing other accounts over my tenure at Khoros.
• Responsible for reporting on campaign performance and analytics, while also being the main point of contact for various customers across the company's portfolio, including major Fortune 500 brands.
• Lead the strategy team as the resident paid expert, providing knowledge for case studies, sales pitches, playbooks, presentations, and more.

• Write news pieces, album and concert reviews of various country music events and happenings
• Responsible for researching events and news pieces that come into workflow
• Contribute ideas for social media posts and live tweet events on behalf of the company

Westbury, NY, US

• Responsible for the strategy, execution, and management of digital marketing campaigns for over 40 higher education clients at any given time across various mediums, including Google Ads, Facebook/ Instagram.
• Manage and optimize upwards of $3-5 million in client budget across various advertising platforms per year
• Collaborate and lead conversations for development and eventual execution of all digital advertising campaigns for all clients
• Responsible for reporting on all campaign performance and metrics across all clients, regularly meeting and exceeding expectations
• Engage with clients, attend kickoff meetings, and work with account services, finance, and design teams on implementation, optimization, and budgeting on all campaigns
• Collaborate in cross-functional analytics teams to continually improve campaign performance and meet client needs

Westbury, NY, US

• As the company’s first digital marketing employee, responsible for spearheading growth of digital marketing department by creating and implementing the processes and infrastructure used across the company
• Responsible for driving calls with MarTech vendors to build and streamline reporting
• Attended webinars through Google, LinkedIn, Facebook, and other outside vendors in order to grow digital knowledge in not just marketing, but all departments
• Executed traditional media buys, including newspaper, television, billboards, and radio
• Received various Google certifications, as well as a Certificate in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics from Columbia Business School

• Managed social media presence for five unique websites underneath the PMG umbrella, with a focus on Facebook and over two million network-wide Facebook fans (Pages included CanvasPeople, TheCuteKid, ParentSociety, and.
• Wrote all social media content and created a content calendar of posts across the network of social channels
• Responsible for Facebook pages by responding to customer inquiries and comments
• Managed and optimized Facebook advertising and ecommerce campaigns through, reporting, implementing promotional strategies and contests, and collaborating with the marketing team to ensure a social presence consistent.
• In charge of contributing content for company emails for each unique property

• Managing social media presence for five companies underneath the PMG umbrella, with a focus on Facebook and over two million network-wide Facebook fans.
• Writing/scheduling posts, managing Facebook pages and responding to customer inquiries and comments.
• Running and optimizing Facebook advertising and eCommerce campaigns, reporting, implementing promotional strategies and contests and collaborating with the marketing team to ensure a social presence consistent with.

• Provided direct support to all members of the marketing team by creating marketing reports, approving emails, proofreading Facebook posts, conducting research, and more
• Revised and optimized banner ads, while managing monthly press releases and seasonal website updates and promotions
• Ensured basic functionality of company website and coupon codes through various testing procedures

• Provided direct assistance to the sales team, including the organization of all aspects of private parties, from booking to execution. Duties include processing contracts and payments, handling billing and invoices.
• Proficient in Caterease.
• Responsibilities also included design of advertisements for publication in the newspaper and other promotional materials such as postcards, flyers and signs.

• Responsibilities included creating an editorial/ advertisement "map" of the newspaper, traffic and placement of ads; maintaining premium position requests and reader databases, page layout, design of various.

Burbank, California, US

Certificate, Digital Marketing: Customer Engagement, Social Media, Planning & Analytics

Bs, Communication Arts