Nicole Steele Email & Phone Number

Murrells Inlet, Sc, Us

Murrells Inlet, Sc, Us

Responsible for the strategic development of a holistic and integrated sales building and community relations program that inspires customer loyalty, increases sales and customer counts. Leverage business insights, market analysis and competitive data to identify and evaluate local advertising, sponsorship and other marketing and community engagement opportunities. Collaborate with retail operations and marketing Subject Matter Experts to build an integrated plan to support business priorities, leveraging corporate marketing strategy and initiatives. Create event marketing plans, goals, budgets, schedules, communications and post event reporting. Manage and track budget and expenses for multiple projects.

Responsible for providing strategic marketing support and represent brand consistently in all local media across each market. Effectively choose and utilize marketing media and techniques including: local broadcast, print, promotions, events and in-store to reach targeted segments and to deliver planned sales. Optimize and forecast multi-million dollar marketing budgets. Collaborates with markets and banners to offer sales building opportunities. Develop marketing plan for grand openings, market renewals and new market entry. Possess strong project management and organization skills with the ability to independently manage multiple initiatives at once. Plan and execute events to increase awareness, engagement and meet business KPIs.

Established and executed marketing strategies and initiatives designed to drive corporate objectives and increase NOI. Spearheaded flawless execution of all local and corporate marketing programs, maintained productive local media relations, established community events, activation opportunities and value add programs. Managed $1M budget, executed plans to celebrate new store openings and seasonal initiatives.

Annual marketing plan development and execution for enclosed outlet shopping center. Customer Service Center management and income generation, budget oversight, event and community-service planning.