Nicole Hirsch Email & Phone Number

Chicago, Illinois, United States

Schaumburg, Il

Work with senior leadership, product owners, and developers to drive revenue-maximizing media products from conception to market. Lead the creation and prioritization of requirements for new products and existing features. Work with development and QA teams to ensure projects deliver on-time and in-budget. Train operation teams to guarantee successful launch of projects.Worked on ~$1MM in CapEx projects in 2018 including: Native integration with Facebook, API integration with Google Studio, Auto Renew for key media products, and a complex project to overhaul GDS Media reporting.

Schaumburg, Il

-Research and develop strategy and media plans for clients; identify target audience; recommend budgets and ideal media channels-Write and deliver media plans to sales and assist in sales process as needed-Maintain consistent contact with client, with focus on building a strong relationship and trust-Conduct conference calls with client regarding campaign performance and recommended modifications for improved campaign performance-Collaborate with internal partners to manage projects and pace through establishing rapport and deadlines-Manage client contracts, onboarding and renewal process-Draft ad copy and present to client for approval-Initiate campaign set-up and workflow for creative and client approval process-Ensure all new and renewal campaign launch and quality SLAs are met-Manage and optimize media campaigns; and therefore earned revenue for assigned accounts-Pre/Post analysis of optimization; ensure all best practices are being implemented-Pitch new products and increases in budget to existing clients

Bingham Farms, Mi

-Oversaw Main Street Bank’s social media presence, including curation of content and campaigns to meet ROI targets.-Since having taken the position, social media presence has increased from 65 “likes” to 774 “likes.”-Facilitated website redesign; online banking users increased from ~40 per month to ~200 per month since redesign.

-Worked with customers and cross-functionally with other departments at the bank throughout the loan process.-Reviewed financial statements, credit reports, lien filings, etc. within builder applications to determine their eligibility to be added to the bank’s Approved Builder List.-Managed construction loans, monitored builder progress, and coordinated the dispensing of money to builders/sub-contractors over the course of the project.

Bingham Farms, Mi

-Assistant to 10+ processors at multiple branch locations.-Contact borrowers/lenders to obtain further information to close on mortgage loans.-Upload documentation to paperless programI have also become the direct technology support for the Home Lending Center at the corporate office. I lead the implementation of DocVelocity, a paperless program used for mortgage lending.

West Lafayette, In

-Required to be extremely knowledgeable about video games and platforms to stay informed on what topics within the industry are current.-Supervised and delegated tasks to part-time staff members, communicated store status to management, and assisted management with operational tasks such as inventory and payroll.-Ensured the proper maintenance of store interior and stock while actively engaging customers and their needs.

Master'S Degree, Marketing

Activities and Societies: Nominated by Master's Professors to compete on a team in the first ever Walmart Data Dive.

Bachelor Of Arts (B.A.), Professional Writing, Electronic Time Based Art, Technology, Leadership, And Innovation