Nidhi Shah Email and Phone Number

With over nine years of experience in the market research industry, I have developed a strong expertise in consumer research, analytical skills, report writing, storytelling, and business development. I have worked with leading global and local clients across various retail and CPG categories, delivering actionable insights and recommendations that drive growth and innovation.As a Category Development Manager at Unilever, I work with cross-functional teams to provide insights and strategy for the company's retail and CPG categories, leveraging data, trends, and best practices. I also support the category planning and execution process, ensuring alignment with the overall business objectives and customer needs. My mission is to help Unilever grow its market share and brand equity in the competitive and dynamic retail and CPG landscape. I am passionate about understanding consumer behavior, uncovering opportunities, and creating value for both the company and the customers.