Nika Petauer Email & Phone Number

Vienna, Austria

Vienna, Austria

• Part of in-house Marketing Solutions team working on multi-channel digital campaigns for external partners
• Project management of external partner campaigns (from pitching, partner communication, campaign concepts& briefings, assets production, execution and optimization to reporting)
• Leading & managing small & large-scale data driven digital marketing partner campaigns
• Pitching concepts & ideas for the promotion and marketing campaigns of tours, tour operators & national tourism boards (DMOs) in the digital space
• Collaborating & working closely with Product & Business Development teams, and different Marketing teams (Design & Content, CRM, Partnerships, etc.) to ensure communications cadence, targeting optimization and campaign.
• Monitoring campaign performance from beginning to end to interpret and quickly optimize campaigns

Vienna, Austria

• Coordination and project management of internal & external partners digital marketing campaigns
• Oversee the creation & delivery of campaign creative assets and copy
• Monitoring campaign performance, from beginning to end, to interpret and to quickly optimize campaigns
• Gather & aggregate various sources of data to prepare recap reports of campaign performance, spend, and sales for distribution to partners and for internal staff
• Working with and coordinating internal marketing teams on selected projects (design, content & copywriting, CRM, email, etc)
• Applying knowledge in all areas of Digital Marketing including Growth Hacking, A/B testing, Performance Marketing, Paid Social Media and Referral Marketing

Vienna, Austria

• Lead and develop content & social media strategy
• Optimize social media strategy to obtain brand awareness & new leads
• Manage the company’s social media presence & increase engagement across all platforms
• Optimization of CRM & promotional activities
• Creation & execution of Email-based marketing campaigns
• Content creation of company's newsletter

Vienna, Austria

• Performance Marketing
• CRM Marketing - planning & creation of strategies to build customer relationships and increase sales
• Email Marketing - Creation & tracking performance of email campaigns
• Planning, creation & execution of digital marketing and Google Ads campaigns
• Content/Social Media marketing – creation & monitoring of engaging posts for social media & advertising purposes
• Planning & creation of social media content calendar

Vienna, Austria

• Planning, creation & execution of digital marketing & social media campaigns
• Content marketing – creation of engaging posts for social media & advertising purposes
• Tracking & analysing social media engagement
• Landing page design & video editing
• Working on and supporting live & online events and projects

Ljubljana, Slovenia

• Supported the Side Quality Head
• Collaborated with different departments in the company
• Organization of different events & team meetings
• Administrative work, office administration

Master Of Arts - Ma, Marketing Analytics

Activities and Societies: • Participated in L´oreal BRANDSTORM international innovation competition • Successfully completed the Capstone.

Bachelor'S Degree, Business/Managerial Economics

Gained knowledge and solid base in business & economics, accounting, management, sales and finance