Nikhil Teja Email & Phone Number

Hyderabad, IN

Hyderabad, Telangana, India

Lead the Offshore - Digital Analytics - Marketing Platforms Pillar

Boston, Massachusetts, United States

• Analyzed clean energy adoption reports to build marketing strategy for “Clean Energy Lives Here” campaign, supporting state goals to reduce GHG emissions of buildings by 47% by 2030, secured +40% budget YoY of $1.4.
• Spearheaded corporate website redesign to improve customer experience, collaborated with five program teams and website vendor, Reduced number of pages by 68% and increased page views by 19% and average time on page by.
• Improved user engagement measurement by migrating 10+ clean energy guides to webpages to analyze user funnel data and obtain dynamic content feedback
• Designed and launched clean energy internship portal collaborating with workforce program team, Leveraged by 1200+ students and 80+ employers during Fall 2022 session

Waltham, Massachusetts, United States

Waltham, Massachusetts, United States

• Managed four-member team to build a tool to automate student-teacher engagement measurement during online classes leveraging Zoom API, PostgreSQL, and Python
• Conducted 15+ user interviews of both faculty and students to build user stories, develop data architecture, end user interface for both user personas and launched minimum viable product (MVP) for 120 students across 4.

Waltham, Massachusetts, United States

221BUS/FIN-241A-1: Machine Learning and Data Analysis for Business and Finance

Waltham, Massachusetts, United States

1. Conducted in-depth interviews with four board members to identify opportunity areas to enhance customer journey2. Led five-member team to build CRM system to digitize and automate engagement between customers and coaches, Increased coach utilization by 40%

Hyderabad, Telangana, India

• Leveraged A/B testing to implement credit card application platform migration from legacy to responsive design for 15+ clients including Walmart, Lowes etc., resulting in 6% increase in application completion rate
• Entrusted with task of leading e-bill campaign analysis project which involved setting up end to end data pipeline, developing data capture strategy, and defining KPIs, resulting in 25% increase in e-bill adoption
• Launched self-driven project to optimize Adobe Analytics data capture architecture to save $300,000 annually
• Partnered with data engineers, business intelligence team to strategize data workflow and build data pipeline to capture Splunk mobile application logs, utilized by 90+ analysts
• Received “My Mentor” award for training 20+ new hires; Recognized as “Outstanding Contributor” during annual review

Hyderabad Area, India

1. Performed user interviews, to understand user behavior, and defined product requirements for two new features to optimize user experience, Created and scheduled 10+ reports for client team and accepted “ON THE SPOT” Award.

Vishakhapatnam Area, India

1. APS Society treasurer in IEEE.2.Played a crucial role in organizing ENQUESTA 2K14 and INNOVISION 2K13 nationallevel fest.3. Won second position in the EPL-2k15 under the theme of Event Management.

Master Of Business Administration - Mba, Strategy, 3.79

Master Of Business Analytics, 3.79

Activities and Societies: Dean's Merit Scholarship Awardee Founder - Product Management Club

Gmp, Business Administration And Management, General

Certificate Program In Big Data Analytics And Optimization (Cpee), Data Analytics,Machine Learning,Big Data

Bachelor’S Degree, Electrical, Electronics And Communications Engineering

Activities and Societies: IEEE Student Body Treasurer