Nikki Gertner Email & Phone Number

New York, United States

New York, New York, United States

Greater New York City Area

Greater New York City Area

Greater New York City Area

• Maintained the feature roadmap for a suite of 10 custom rich media and video ad products which generated $16MM of revenue in 2016 for 100% YoY growth.• Managed timelines, rate cards, and client feedback for 5 external design, technology, and data vendors.• Liaised between internal Creative Services, AdOps, AdTech, and external technology vendors during the design, production, and certification of new ad formats across a network of 23 different websites.• Developed go-to-market strategies and client facing materials with internal Sales and Marketing teams.• Primary point of contact for programmatic ad campaigns running across an external "Amplification" network, advising on the availability of 1st party and 3rd party data segments to achieve maximum scale.• Interviewed, trained, and mentored Ad Product Coordinators overseeing the production of ad units in self-service ad builder tools.

Greater New York City Area

• Established and maintained an internal spec doc containing details about the required timelines, assets, and specs for custom rich media and video ad products.• Calculated site-wide performance benchmarks using data from self-service ad builder tools such as Sizmek, Flite, Innovid, Celtra & MOAT.• Animated Time Inc’s first iAd campaign for Apple News in the iAd Workbench platform.• Trained a team of 6 Ad Product Managers to use Trello for efficient task management.

New York, New York

• Responsible for a team of three production designers, advising on the design and creation of ad units as well as the resolution of all client issues. • Conductor of campaign kick-off calls, ensuring that the client understands the process and is comfortable with the resulting product.• Department liason between sales, AdOps, and media teams who facilitates the introduction to the Spongecell Production Team for every new hire at the company.

Greater New York City Area

• Technical lead and day to day point person for network partners MNI and iHeartMedia.• Responsible for the production workflow of high profile campaigns and those with greater technical difficulty such as dynamic content executions.• On-boarded clients such as Jet Blue to self-service platform for real-time dynamic updates.

Greater New York City Area

• Designed and created ad units in Flash, managed all client assets and internal QA processes. • Conducted client kick-off calls with detailed follow up communication of assets, specs, and timelines.• Coordinated with Ad Ops team to transition the campaign for launch.

• Director of 50+ DJs, facilitated training and re-training in studio procedures and equipment use.• Chose DJs to become FM qualified and conducted training sessions.• Host of Live & Local, showcasing up and coming acts from around SUNY New Paltz.

• Created site mock-ups for sponsored campaigns with Bordeaux Wines and Delta Airlines.• Developed HTML code to update photos and blog post with a CMS.• Designed layouts for marketing department presentations.

• Assisted in layout/design for ads in ELLE Décor Magazine.• Created email blasts for sale events in Constant Contact and sent to clients.• Monitored social networking presence on sites such as Facebook.com, updated photo albums for new merchandise.• Designed mock-up marketing catalog for summer '09 floor sale.• Designed assorted labels and tags for merchandise.• Assisted in showroom setup.