Niranjan Kumar

Niranjan Kumar Email and Phone Number

Sr. Campaign Manager | Digital Marketer | MBA | Google Certified | Brand Strategist @ iOPEX Technologies
san jose, california, united states
Niranjan Kumar's Location
Chennai, Tamil Nadu, India, India
About Niranjan Kumar

🚀 Digital Marketer | Data-Driven Strategist | MBAExperienced marketer skilled in digital strategy, Google Ads, social media marketing, and Google Analytics (GA4). Proven track record of fueling business growth through targeted campaigns, optimized advertising, and data insights for improved metrics and customer acquisition.🏆 Highlights:Led marketing and Sales at Kiruthika Agencies, boosting lead generation by 55% and slashing cost per click by 30%.Orchestrated 43+ impactful digital initiatives at Tywf (tywf.in), enhancing brand recognition and traffic.Transformed practices at Kaleidofin Pvt. Ltd as a Digital Marketing and HR Practitioner, increasing customer acquisition & employer branding.MBA in Digital Marketing and Human Resource | Distinction (8.8/10).Google Ads | SEM | Analytics | SEO | Communication | DelegationCertified in Google Analytics, Google Search Ads, Fundamentals of Digital Marketing. Passionate about merging data and innovation for results. Let's connect and collaborate!

Niranjan Kumar's Current Company Details
iOPEX Technologies

Iopex Technologies

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Sr. Campaign Manager | Digital Marketer | MBA | Google Certified | Brand Strategist
san jose, california, united states
Website:
iopex.com
Employees:
1305
Niranjan Kumar Work Experience Details
  • Iopex Technologies
    Senior Campaign Manager
    Iopex Technologies Mar 2024 - Present
    Chennai, Tamil Nadu, India
  • Twyf
    Digital Marketer
    Twyf Jul 2020 - Present
    Chennai, Tamil Nadu, India
    ⦁ Executed 53+ digital marketing initiatives, including E-Commerce marketing strategy, web design, SEO and SEM, Brand Re-design and social media content (SMM) for various clients.⦁ Managed, optimized and reported on Google AD accounts for 4+ clients with a monthly ad spent budget average of 7,000 INR each.⦁ Analyzed and reported on digital marketing performance for, providing actionable insights that led to a 25% decrease in cost per acquisition and a 10% increase in return on ad… Show more ⦁ Executed 53+ digital marketing initiatives, including E-Commerce marketing strategy, web design, SEO and SEM, Brand Re-design and social media content (SMM) for various clients.⦁ Managed, optimized and reported on Google AD accounts for 4+ clients with a monthly ad spent budget average of 7,000 INR each.⦁ Analyzed and reported on digital marketing performance for, providing actionable insights that led to a 25% decrease in cost per acquisition and a 10% increase in return on ad spend.⦁ Utilized web analytics tools such as Google Analytics (GA4) to track and analyze key performance indicators.⦁ Serviced 16+ clients in India & USA. (celestialassociates.in , IYOPS.org , and more).www.twyf.in Show less
  • Kiruthika Agencies | Paper Recyclers
    Marketing Manager
    Kiruthika Agencies | Paper Recyclers Oct 2021 - Nov 2023
    Chennai, Tamil Nadu, India
    ⦁ Developed and implemented comprehensive outbound and digital marketing strategies, resulting in a 55% boost in lead generation and a 20% increase in website traffic.⦁ Streamlined and enhanced the online advertising efforts on a selection of platforms, such as Google Ads(Adwords) and Local listing sites, which led to a 30% drop in cost per click and a 25% rise in conversion rates.⦁ Partnered up with ACT Broadband India to launch our by-product to exclusively target niche residential… Show more ⦁ Developed and implemented comprehensive outbound and digital marketing strategies, resulting in a 55% boost in lead generation and a 20% increase in website traffic.⦁ Streamlined and enhanced the online advertising efforts on a selection of platforms, such as Google Ads(Adwords) and Local listing sites, which led to a 30% drop in cost per click and a 25% rise in conversion rates.⦁ Partnered up with ACT Broadband India to launch our by-product to exclusively target niche residential units and gated communities to boost sales.⦁ Oversaw a team of 2, resulting in a 35% improvement in their sales performance and achieving quarterly targets ahead of schedule. Show less
  • Kaleidofin
    Marketing And Human Resource Trainee
    Kaleidofin Mar 2021 - Sep 2021
    Chennai, Tamil Nadu, India
    ⦁ Implemented Branding principles into practice and successfully accelerated SEO, email newsletter, social media marketing campaigns and PR promotions. ⦁ Conducted competitive analysis to identify gaps in the market, resulting in the launch of new campaigns that contributed to a 25% increase in customer acquisition.⦁ Organized company-wide events, and worked exclusively with "Great Place to Work" to become accredited and listed as one of the great workplaces in Chennai. ⦁ Assisted… Show more ⦁ Implemented Branding principles into practice and successfully accelerated SEO, email newsletter, social media marketing campaigns and PR promotions. ⦁ Conducted competitive analysis to identify gaps in the market, resulting in the launch of new campaigns that contributed to a 25% increase in customer acquisition.⦁ Organized company-wide events, and worked exclusively with "Great Place to Work" to become accredited and listed as one of the great workplaces in Chennai. ⦁ Assisted VPs with Covid digital awareness campaigns and coordinated with hospitals for vaccinations for employees in Chennai and Bangalore.⦁ Involved with HR talent acquisition, onboarding in tech and non-tech fields effectively.www.Kaleidofin.com Show less

Niranjan Kumar Education Details

Frequently Asked Questions about Niranjan Kumar

What company does Niranjan Kumar work for?

Niranjan Kumar works for Iopex Technologies

What is Niranjan Kumar's role at the current company?

Niranjan Kumar's current role is Sr. Campaign Manager | Digital Marketer | MBA | Google Certified | Brand Strategist.

What schools did Niranjan Kumar attend?

Niranjan Kumar attended Srm University, Srm University.

Who are Niranjan Kumar's colleagues?

Niranjan Kumar's colleagues are Sivaranjani Natarajan, Vasudeva Kudva, Karthik Devi, Pranav Raj, I Nibin, Kumaresan Shanker, Vathsalya Katakam.

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