Senior Executive (Digital Ad Operation)
Dhaka, Bangladesh
• Traffic digital ad campaigns across various platforms, including websites, social media, and mobile applications.• Implement and manage all ad creative tags, tracking pixels, and other technical requirements for ad serving.• Work closely with media planners, account managers, and clients to ensure campaign objectives are met and proper ad delivery.• Optimize campaigns to improve performance metrics such as CTR, conversion rate, and ROAS.• Troubleshoot issues related to ad delivery, creative performance, tracking, and reporting.• Monitor and analyze campaign performance and provide actionable insights to internal teams and clients.• Ensure compliance with industry standards and regulations such as GDPR, CCPA, and ASA.• Collaborate with ad operations, product, and engineering teams to improve ad-serving capabilities and workflow efficiency.• Provide timely and accurate campaign reporting to clients and internal teams.• Stay up-to-date on industry trends, technologies, and best practices related to ad serving and optimization.
