Responsible for publishing overall website content for AMRS and EMEA using all kinds of on page SEO tactics in order to make the website SEO-friendly as well as enhancing the user experience.Assisting in campaign analysis via Adobe analytics to measure the page performance and suggesting the page optimization strategies.

Led the digital marketing team responsible for SEO, SMM, SEM, lead generation, brand building and awareness. I led the team to grow more of organic traffic focusing on extensive SEO strategies, creating creative campaigns or posts for social media, identifying new topics and reviewing content for blogs.I also helped team in creating link building strategies, identifying potential and top competitor's keywords via extensive keyword research using Google search console, Semrush, Ahref and… Show more Led the digital marketing team responsible for SEO, SMM, SEM, lead generation, brand building and awareness. I led the team to grow more of organic traffic focusing on extensive SEO strategies, creating creative campaigns or posts for social media, identifying new topics and reviewing content for blogs.I also helped team in creating link building strategies, identifying potential and top competitor's keywords via extensive keyword research using Google search console, Semrush, Ahref and other digital marketing tools. I was also thoroughly involved in the following:Creating and managing paid campaigns on Google, Facebook.Conducting the website performance analysis using Google analytics and managing the website dashboard.Website management via Wordpress.Product development and improvements. Show less

Prepared weekly/monthly/quarterly account analysis/reconciliations which involved working on the ERP package i.e. SAP or some other accounting tool like Business Warehouse, Smart View etc.

Conducted major research in different marketing areas and made extensive presentations on the same; to name a few- SMS marketing, Mall marketing and Sports.