- Direct the creative strategy of @hotel's social media channels to ensure consistency with the brand voice and messaging- Conduct in-depth research on industry trends, audience preferences, and competitors to develop a data-driven content strategy that resonates with the target audience- Analyze the performance of social media channels and other marketing campaigns to identify areas for improvement and make recommendations for optimization- Develop and implement content calendars that align with @hotel's business objectives and incorporate seasonal trends and events- Create creative briefs for graphic designers and content creators to follow, ensuring that all content meets brand guidelines and is engaging and relevant to the target audience- Collaborate with the marketing team to create integrated campaigns and promotions that increase brand awareness and drive user acquisition- Monitor and measure the success of social media campaigns using analytics tools and adjust the strategy as needed to maximize ROI- Work closely with the customer support team to ensure that customer feedback and inquiries are addressed and incorporated into the content strategy- Maintain @hotel's brand tone and messaging across all social media platforms and marketing channels to ensure consistency and build brand recognition- Develop and manage relationships with influencers and partners to amplify the brand message and increase reach- Stay up-to-date with the latest trends, best practices, and emerging technologies in social media and digital marketing and integrate them into the content strategy as appropriate.

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- Work closely with marketing leadership to determine key events, handle attendance from start-to-finish (registration, attendance, etc.), and prove return on investment (ROI).- Manage the complete process of an event, including the planning stage, running the actual event itself, and the post-event evaluation.- Manage administrative functions to ensure the event is delivered efficiently.- Ensure evens are in line with the company's overall marketing strategy and attracts the target audience.- Develop and drive event-based marketing campaigns.- Coordinate market research to identify interest and uptake for current and future services.

- Maintain Yajulu's social media presence across Facebook, Instagram, TikTok, LinkedIn, and other relevant social media platforms- Develop and implement social media strategies to increase engagement, improve brand awareness, and drive traffic to our mobile games- Implement media buying for Facebook Ads, Google Ads, and other platforms to achieve advertising goals within the allocated budget- Oversee the marketing budget, ensuring that all expenses are within the approved budget- Manage relationships with notable gaming influencers and other industry leaders to expand brand reach and drive engagement- Collaborate with the creative team to develop engaging and visually appealing social media content that aligns with the brand's values and resonates with our target audience- Develop marketing strategies to target different audiences and increase user acquisition for our mobile games- Monitor and analyze social media performance using analytics tools to track progress and make data-driven decisionsImplement App Store Optimization (ASO) and localization for our mobile games to increase downloads and user engagement- Engage with our community through social media channels and other community outreach efforts to build brand loyalty and increase user retention- Stay up-to-date with the latest trends, techniques, and technologies in social media and digital marketing, and implement best practices to enhance Yajulu's social media presence and online community.

- Develop and implement the digital marketing strategy for Villeroy and Boch, with a focus on increasing brand awareness, driving website traffic, and increasing online sales- Monitor and analyze social media performance and make data-driven decisions to optimize our social media presence- Oversee and direct media buying for Facebook Ads and Google Ads to achieve our advertising goals within the allocated budget- Audit and implement SEO practices for our website to improve search engine rankings and drive organic traffic- Collaborate with the web developer to implement UX/UI best practices for our e-commerce platforms and improve the online shopping experience for our customers- Implement landing page optimization to increase conversion rates and improve the user experience for our customers- Conduct A/B testing and analyze the results to make data-driven decisions and optimize the performance of our online marketing campaigns- Develop and manage relationships with influencers and partners to amplify the brand message and increase reach- Work closely with the creative team to develop engaging and visually appealing content that aligns with the brand's values and resonates with our target audience- Manage the digital marketing budget, ensuring that all expenses are within the approved budget- Stay up-to-date with the latest trends, techniques, and technologies in digital marketing, and implement best practices to enhance Villeroy and Boch's online presence.

- Managed the social media channels (Instagram, Facebook, LinkedIn) for 17 different brands under the Ghassan Aboud Group- Developed and implemented social media strategies to increase engagement, improve brand awareness, and drive website traffic- Handled media buying for Google and Facebook Ads to achieve advertising goals within the allocated budget- Created and published engaging and high-quality social media content, and collaborated with designers and web developers to produce creative and visually appealing content- Monitored and analyzed social media performance using analytics tools to track progress and make data-driven decisions- Conducted SEO research and optimization for social media content to improve search engine rankings and increase organic traffic to the brands' websites- Managed the social media budget, ensuring that all expenses are within the approved budget- Stayed up-to-date with the latest trends, techniques, and technologies in social media and digital marketing, and implemented best practices to enhance the brands' social media presence- Developed relationships with influencers and partners to expand brand reach and drive engagement- Coordinated with the marketing and communications team to ensure consistency in messaging and branding across all social media channels- Collaborated with other departments and teams to develop and implement integrated marketing campaigns and promotions.