Normel Martinez Email & Phone Number

Edmonton, Alberta, Canada

Edmonton, Alberta, Canada

Edmonton, Canada Area

The team I put together for you is where the power of data and the human approach intersect. As a Senior Communications and Marketing Consultant, I draw from my education and more than a decade of communications and marketing experience with government, utilities and private companies engaging in both B2B and B2C markets. I have always tinkered in consulting. I have partnered with teams from large to boutique agencies and at times, I took writing, strategy development and planning as an independent freelancer. Over the years, I have come to understand that one size doesn't fit all and teams should be more than flexible. In short, it's never a one-woman show. The vast network, connections and relationships I have built enable me to deliver tailored teams who can provide higher value to you. Whether its correcting perceptions, building brands or driving bottom-line results, I have your back. I can bring seasoned experts from various locations, well-versed on different markets working on your project. Thanks to my virtual format, no one is confined to an office, well, because none of us have one. Working with me means you will have the best and the brightest people whose skills and experiences are tailor-made for you--giving you more for your money. Not convinced yet? Big, small or one-off projects, I follow the same rhetoric as Aristotle: - A is for audience because we must always level our message to them. - B is for brevity because the shorter we can make our message, the better. - C is for clarity because there's no point if our audience doesn't understand what we are saying. Pick my brain. Connect with me sooner than later. **Warning: I may immediately share current and potential signals of a brand, product, service or industry issues.

Edmonton, Canada Area

We are the makers of the world's best pet foods-ORIJEN and ACANA brands.

Edmonton, Canada Area

Diversely experienced and goal oriented visionary who provides results leading and reviving organizations' initiatives and campaigns via integrated marketing and communications planning while building partnerships internally, externally and across municipal governments.

Calgary, Alberta

As a Marketing & Communications Advisor I am a part of a team responsible for informing and educating the public and other key stakeholders about The City of Calgary (CoC) services and initiatives. I work closely with clients, colleagues in Communications, 3-1-1 Call Centre, Business Planning & Service Delivery and Creative Services to develop, shape and implement effective marketing and communications plans intended to promote and support CoC's various business units' objectives. This also includes working with graphic designers and creative teams in designing and developing marketing and communications collateral and services that adhere to the brand image and support business objectives including online, digital and traditional channels as well as other multimedia products.

Calgary, Alberta

• Conducted research for writing the student recruitment and engagement plan • Profiled and prioritized audiences based on information needs • Evaluated website and provided recommendations to meet prospective students’ needs and wrote web content such as online advertising and newsletter articles • Assisted in planning and carrying out of the annual Pulse of Social Work Awards, which involved directing event venue logistics, coordinating venue set up and securing event decoration retailers• Wrote various communications collateral including a letter on behalf of the Dean for the 2008 Social Work National Conference and newsletter articles

Bac.,, Communications

Activities and Societies: Liaison for Centre for Communications Public Relations Mentorship Program, CPRS and IABC student member

Education record