Global Business Planning Manager Tv
Amsterdam Area, Netherlands
Led the development of a centralized market forecast for Flat TV globally that was used to inform the business plan and set revenue, gross margin and market share targets. Continuously optimized the marketing mix to recommend changes to ensure plan was achieved. Performed strategic analyses, both tactical and strategic, of key issues faced by the business including product planning, portfolio optimization, supplier relevance strategy and turnaround of under-performing sales organisations.