 Determined coding requirements for site creation, e-commerce capability, security and specialized scripts. Translated customer requirements into technical site concepts for bidding and initial planning purposes. Developed site navigation by categorizing content and funneling traffic through content. Created style guides to standardize multiple sites around singular templates and design languages. Configured site backup system to enable data recovery and retrieve important information in cases of loss. Promoted brand identity by creating company logos and delivering attractive, user-friendly and unique websites. Delivered services as web developer, designer, application specialist and webmaster, acting as project manager for platform transition. Developed concepts, target audience, requirements, deadlines and budgets. Chose domain names, completed registrations, and maintained website and web hosting account. Planned and implemented studies to assess market conditions and evaluated results to enhance marketing campaigns. Aligned activities with corporate objectives by coordinating marketing, sales, and IT processes. Captured new customers by optimizing business strategies and launching products to diversify offerings. Generated sponsorships with related and partnering entities to enhance marketing objectives. Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits. Collected and analyzed Web metrics such as visits, time on site, and page views per visit. Helped clients develop website portals and social media pages to promote businesses. Built, implemented, and updated effective SEO strategies.

 Successfully orchestrated and managed a diverse portfolio of over 700 events per annum, ensuring they were executed effectively within scope, time, and budgetary constraints. Developed and implemented advanced scheduling strategies and presented event plans to clients, ensuring clear communication and alignment of expectations. Prepared and delivered regular project reports, including event schedules, status updates, risk assessments, mitigation strategies, and escalations, fostering effective customer engagement and conflict resolution. Conducted post-event surveys and compiled reports to evaluate client satisfaction and assess the completion of legal and testimonial obligations Documented accomplished checklists and generated event readiness reports to ensure seamless execution just prior to planned events. Demonstrated independent work ethic by achieving day-to-day objectives, resulting in significant impact on operational results and timely achievement of project objectives. Fostered effective communication and collaboration by engaging with project team members, ensuring alignment and coordination throughout the event planning process. Utilized leadership skills to guide team members in solution design, process improvement, and alternative approaches, driving effective outcomes and optimal event experiences. Researched market trends quarterly to determine optimal pricing of goods and services and to capitalize on emerging opportunities, and applied performance data to evaluate and improve operations, target current business conditions, and forecast needs and future growth. Devised processes to boost long-term business success and increase profit levels through strategic budget planning and administration, product research, and vetting vendors. Managed purchasing, sales, marketing, and customer account operations efficiently.