Nicole Turk Email & Phone Number

Malmö, Skåne, SE

Battle Creek, Michigan, US

• Responsible for direct management of HEB and eastern US regional grocery account with broker partnership (Weis, Bozzutos, Key Foods, Price Chopper, Ingles, SEG, etc.)
• Lead our broker strategy, priorities, tools, communication, and motivate a large broker team to achieve business goals
• Forecast, develop, and execute annual strategy to deliver P&L objectives

Battle Creek, Michigan, US

• Managed Publix and HEB in addition to 8 Southeast retailers - successfully implemented trade spend strategies for varied customer strategies
• Gained core and innovation wins across all customers
• Drove margin enhancement strategies and negotiated price increases and acceptance
• Successfully integrated systems and process for RXBAR into Kellogg's

Chicago, Illinois, US

• Managed 12 retail and wholesale accounts across the Southeast US (Publix, Ingles, SEG, Food Lion, Lowes Foods, MDI, Harris Teeter, KVAT, etc.)
• Built relationships and led 12 broker partners, 2 merchandising teams, and several KeHE/UNGI account managers to execute annual plans and grow the RX brand
• Collaborated with internal cross-functional teams to develop strategy, resolve problems, and identify opportunities

Baltimore, MD, US

• Develop and build all aspects of national grocery retailer, Kroger, both at headquarters and all divisions throughout the US. Responsible for developing and managing third-party broker, new product introductions.
• Compile weekly, monthly, quarterly and annual reports on sales metrics and company performance.
• Develop promotional strategies and forecast pipeline fill by product line and manage inventory levels to ensure corporate, divisional and store level execution.
• Proactive communication with Kroger divisional offices and corporate offices to ensure alignment on goals and develop win-win sales strategies.
• Launch new products and track performance to pre-launch and competitive metrics to ensure desired product velocities and sales numbers are reached.

Denver, Colorado, US

• Managed campaigns and sales of CPG manufacturer accounts such as Coca-Cola, Georgia-Pacific, Newell Brands and The Kraft Heinz Company in the Southeast for Ibotta, the mobile promotions application.
• Responsible for revenue target & tracking toward monthly, quarterly, and yearly revenue goal.
• Managed KPI's of accounts to ensure all goals and objectives of every campaign are met.
• Developed promotional and marketing strategy for top accounts.
• Executed contract negotiations and development.

Bakersfield, CA, US

• Managed a team of 11 field sales representatives in Colorado, Utah, Arizona, Las Vegas, St.Louis, and Kansas City. My focus was to drive profitable growth and build the brand within each territory by recognizing and.
• Managed product executions in National retail accounts such as Walmart, Target, Safeway/Albertsons and Kroger.
• Gained and maintained category leadership in dollar share within top accounts for the region.
• Launched product test markets with major retailers throughout region.
• Team tasked with implementing merchandising, marketing and sales strategies to drive revenue and market share growth.
• Won coveted Merit Award at Annual Sales Conference in 2015 for exceeding sales goals and performance.

Bakersfield, CA, US

• Executed new product launches, prime shelf placement, and promotion compliance within 300+ retail stores across Utah. In each account, I worked with buying influences to help increase base and incremental sales of.
• Managed a product demonstration team of two and a Field Sales Assistant in the territory.
• Participated as a trainer for new Field Sales Representatives.
• Won coveted Merit Award at Annual Sales Conference in 2014 for exceeding sales goals and performance.
• Executed aggressive promotions and new product launch throughout the territory with National retail chain.

Marketing B.B.A., Marketing

Marketing B.B.A, Marketing