Igor Obradovic Email & Phone Number

Belgrade, Rs

Serbia

Founding a start up agency includes a lot of admin work and implementing processes that will allow a company to maintain a healthy growth. Two of the biggest tasks I'm tackling are headhunting and business development. Building a team of quality individuals that will generate value for current and future clients is essential for the long term success of this company.Finally, I'm responsible for creating brand and business strategy for this company.

Berlin Area, Germany

Executive Board:I became part of the Executive Board of Level99 where I was involved in making strategic decisions and establishing internal processes. Because of this I was involved in other projects such as Faceit, Ballistix and NYXL (New York Mets owned esports team) other than the ones I lead.Account Lead - Red Bull:- Responsible for communicating and negotiating contracts with the client.- Red Bull launched their first ever esports team called Red Bulls. - Lead the… Show more Executive Board:I became part of the Executive Board of Level99 where I was involved in making strategic decisions and establishing internal processes. Because of this I was involved in other projects such as Faceit, Ballistix and NYXL (New York Mets owned esports team) other than the ones I lead.Account Lead - Red Bull:- Responsible for communicating and negotiating contracts with the client.- Red Bull launched their first ever esports team called Red Bulls. - Lead the team responsible for social media execution and jersey design.- Red Bull accepted my proposal to have Level99 create a universal guide book for branding their esports athletes based on Red Bull branding principles. I was heavily involved in the development of this guide book along with the senior management of Red Bull’s esports department. Today, this guide book is used across the world for all Red Bull esports athletes. Account Lead - Super Channel- Responsible for communicating and negotiating contracts with the client.- Super Channel launched a new TV channel - Ginx TV Canada. I am leading a team responsible for: - Social media strategy.- Social media execution.- Social media visual identity.- I've developed a Facebook advertising plan and executed boosting.Internal processes:- Worked with an internal social media team to implement a new tool - CoSchedule which has revolutionized Level99's project management and social media execution. Show less

Berlin Area, Germany

I got promoted to Account Lead for Sky TV's affiliate Ginx Esports TV which is the largest esports TV channel in the world.- Responsible for communicating and negotiating contracts with the client.- Creating and executing social media strategy, content plan as well as paid campaigns and giveaway campaigns. - Focal point of our social media efforts was promoting the first ever televised esports talk show called The Bridge broadcasted live across 41 territories and reaches more than… Show more I got promoted to Account Lead for Sky TV's affiliate Ginx Esports TV which is the largest esports TV channel in the world.- Responsible for communicating and negotiating contracts with the client.- Creating and executing social media strategy, content plan as well as paid campaigns and giveaway campaigns. - Focal point of our social media efforts was promoting the first ever televised esports talk show called The Bridge broadcasted live across 41 territories and reaches more than 37 million homes worldwide. Show less

Berlin Area, Germany

At Level99,I led project management across a range of our key clients.- Brand brainstorming and development of the re-design of the H2K logo and a whole set of H2K jersey and merchandise. - Led our design team to create the H2K.GG website- Creation and execution of content plan with the rest of the content team, this plan includes the likes of H2What, Top10 and H2Play all of which top Reddit threads each week.- Contributed to the strategy that grew H2K’s Social media channels… Show more At Level99,I led project management across a range of our key clients.- Brand brainstorming and development of the re-design of the H2K logo and a whole set of H2K jersey and merchandise. - Led our design team to create the H2K.GG website- Creation and execution of content plan with the rest of the content team, this plan includes the likes of H2What, Top10 and H2Play all of which top Reddit threads each week.- Contributed to the strategy that grew H2K’s Social media channels from 24k followers on Twitter and 30k likes on Facebook to 50k followers on Twitter and 80k likes on Facebook in one year.- Helped recruit and grow some of Level99’s most tenured graphic and video team based in our Belgrade office. Show less

Belgrade Serbia

- Responsible for the market research of HORECA outlets and creating annual budget for these outlets ensuring the best possible return on investment.- Crafting plans for BTL consumer engagement in those outlets. - Responsible for brand presence at the supported events some of which were the largest festivals in Serbia such as Exit, Love Fest and Beer Fest.- Supervising the products distribution process to the HORECA partners.- Coming up with the new marketing strategies in… Show more - Responsible for the market research of HORECA outlets and creating annual budget for these outlets ensuring the best possible return on investment.- Crafting plans for BTL consumer engagement in those outlets. - Responsible for brand presence at the supported events some of which were the largest festivals in Serbia such as Exit, Love Fest and Beer Fest.- Supervising the products distribution process to the HORECA partners.- Coming up with the new marketing strategies in cooperation with responsible brand teams. Most notably, I was a team leader for the national Marlboro Loyalty program. Show less

Belgrade And Central Serbia

- Planned and executed events such as ‘Red Bull Music Academy’, ’King Of The Rock’, and ‘Flugtag’. ‘Flugtag’ in Serbia had 150,000 attendees which made it a top ten visited event globally for this franchise.- Developed new events and projects such as ‘Labullatory’ and ‘Beograd na krilima’. Labullatory solved the problem of low consumption of Red Bull in cocktail bars and is now used in 4 different countries. - Supported third party music and culture events.- Managed over 200… Show more - Planned and executed events such as ‘Red Bull Music Academy’, ’King Of The Rock’, and ‘Flugtag’. ‘Flugtag’ in Serbia had 150,000 attendees which made it a top ten visited event globally for this franchise.- Developed new events and projects such as ‘Labullatory’ and ‘Beograd na krilima’. Labullatory solved the problem of low consumption of Red Bull in cocktail bars and is now used in 4 different countries. - Supported third party music and culture events.- Managed over 200 accounts which had an increase in sales of 20% over the period of 4 years.- Negotiated contracts, brand visibility in these accounts and marketing strategies to increase product sales. - Implemented usage of social networks in event promotion and sales. Pioneered promotion of special offers through account's social channels in Red Bull Serbia. Show less

Belgrade

- One of the team leaders of the project Red Bull Doodle Art in Serbia.- Participated in different Red Bull student projects such as Survival Kit, Can Under Your Desk etc- Supported student events such as student parties, student sports tournaments. Achieved cooperation with GO2 parties which were the biggest student parties at the time.- Negotiating with student organizations and student parliaments. Achieved cooperation with AIESEC student organization for the first time.

Belgrade

I was a member of a Local Committee of Economics Faculty in Belgrade. During this time I was a member of following teams:-Sales team -Recruitment -Public relations - Marketing Focus conference held in Serbia's Chamber of Commerce- New Leaders Development Seminar - 4 days seminar for new AIESEC members- In the second quarter of 2010. I was named the member which contributed the most to the fulfillment of entire AIESEC's local committee's goals for that year.

Belgrade

Temporary work in this consulting agency included sales training of this agency, and coming up with new ideas for training.

Belgrade

One month internship in the headquarters of the bank. During that time I've got to know different sectors of a bank such as rehabilitation of credit processing, credit risk management, treasury and new credit product placements.

Belgrade

One month internship which included working at the banks counter and observing the whole process of credit approving.

Master'S Degree, Economics And Finance, A (10)

Activities and Societies: Students Parliament I've done a masters paper on a subject ''Applied financial analysis for determining.

Bachelor'S Degree, Economics, A (10)