Vicky Chong Email & Phone Number

New York, United States

New York, United States

Team Bierut

New York, United States

• Built brand strategy for the product-launch campaign
• Designed package and visual system to align brand identity
• Created motion graphics and gifs
• Customized slide deck layouts and pitch them to clients

Sunnyvale, California, United States

• Designed the corporate brand identity and established a design system for social media channels
• Responsible for the social media campaign’s design and implementation to reach 25% and user growth
• Designed for merchants and partnership campaign, contribute to monthly sales by the marketing team

San Antonio

• Built up candidate’s public image and designed campaign branding
• In charge of marketing design, such as print, digital, and photography
• Helped candidate gained 48% of the total votes by developing campaign strategy and reaching out to the 70 households daily

Santa Clara

• Designed company’s brand identity and visual system across various media
• Designed and promoted various offline events throughout the SF Bay Area, achieving a 54% growth rate in social media and a 27.5% increase in website traffic
• Redesigned company website through identifying user behavior on Google Analytics, which resulted in 7% of app downloads
• Conducted product testing before each release, ensured smooth deployment and decrease in QA overtime hours
• Grew DAU base by 10% every week through strategic campaigns such as social media, negotiated local partnerships, email campaigns, and sponsored events

San Francisco Bay Area

• Designed and created website interface based on user experience research that maintained brand image, while presenting innovative concepts, resulting in increased time duration spent by three minutes
• Translated wireframes to designs using HubL, which saved 16 work hours for the front-end engineer
• Performed design A/B testing on landing pages to optimize conversion and resulted in website traffic increased by 5%
• Designed and engaged 10k subscribers through weekly email campaign and blog posts, resulting in 1.5% click-through rate

San Francisco Bay Area

• Created organization aimed at fostering action-based learning by giving students the opportunity to connect with local entrepreneurs through panels, performing mock pitches to VC’s, and company visits to nearby.
• Established business strategy including budgeting, marketing, and outreach, which resulted in growing the club to over 100 members within the first semester while consistently organizing monthly events

San Francisco Bay Area

• Analyzed over 2000 educational institutions in SF Bay Area to establish best potential partnership opportunities for global campaign, ‘Youth Voice on China’, based on social media presence, existing influencers, and.

Guangzhou, Guangdong, China

-Performed sales of marketing wealth product-Developed marketing strategy to boost sales of wealth product

Guangzhou, Guangdong, China

-Imparting a wide range of knowledge about safety-Performed project planner for the events

Master Of Fine Arts - Mfa, Design

Bachelor Of Business Administration (Bba), Marketing And Design

Activities and Societies: Asian Entrepreneurs Club

User Experience Design Class

Extension Course, Digital Drawing, Ideation Sketching & Visual Notation