Oksana Matviichuk

Oksana Matviichuk Email and Phone Number

Strategic Forecaster | Business and Marketing Transformation | Executive and Strategic Leadership | AI Automation | Top Women Leaders of New York 2023 | Author | Keynote Speaker @ OM Strategic Forecasting
Oksana Matviichuk's Location
Boston, Massachusetts, United States, United States
Oksana Matviichuk's Contact Details
About Oksana Matviichuk

Visionary Strategist | Startup Scalability Expert | B2B Marketer | Global Agency Executive Leader | AuthorExperience: 20+ yearsAreas: Business Value, Mission and Vision | Startup Scalability & Pivoting | Business & Marketing Strategy | B2B MarketingSpecialties: Defining Value of a Business | B2B Strategy | Executive Leadership | Global Strategic Planning | Decade of serving Fortune 500 Companies | C-level Client Stewardship | Advertising | Brand & Performance MarketingSkills:Expertise in strategic and business planning for top-tier companies, transforming complex business strategies into effective marketing executionsPioneering innovative solutions for startups and midsize companies, focusing on scalability and strategic pivotingProven ability to build and maintain long-term relationships with executive stakeholders, clients, and peersProficient in creating synergy within teams and driving performance toward common goalsOksana Matviichuk has cemented her status as a strategic powerhouse in the marketing world. Holding global executive roles in B2B marketing and strategy at Publicis and WPP, she gained a profound ability to serve Fortune 500 companies and elevate businesses. Her career is marked by significant achievements in B2B marketing and the successful execution of global B2B brand campaigns.A pivotal moment in Oksana's career occurred in December 2022 when she founded OM Strategic Forecasting. This consultancy firm, dedicated to startups and midsize businesses, is a testament to her commitment to democratizing complex business and marketing strategies. The firm's flagship service, "OM Strategy as a Service," embodies Oksana's unique methodology, designed to navigate the intricacies of evolving consumer landscapes and transform clients' business models for enhanced scalability and growth. This venture marks her shift towards pioneering methods in startup scalability and strategic pivoting.Also in 2022, Oksana joined OxUA Incubator, supported by the Oxford Ukrainian Society. This role demonstrates her dedication to empowering Ukrainian businesses in the UK and U.S. markets and contributing to the economic growth of Ukraine, where she originates from.Oksana's expertise and thought leadership are widely recognized. As a USA Today best-selling author and a regular Forbes panelist, she continues to influence the marketing industry. Women We Admire honored her as one of the Top Women Leaders of New York in 2022 and 2023.

Oksana Matviichuk's Current Company Details
OM Strategic Forecasting

Om Strategic Forecasting

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Strategic Forecaster | Business and Marketing Transformation | Executive and Strategic Leadership | AI Automation | Top Women Leaders of New York 2023 | Author | Keynote Speaker
Oksana Matviichuk Work Experience Details
  • Om Strategic Forecasting
    Founder And Ceo
    Om Strategic Forecasting Sep 2023 - Present
    Boston, Massachusetts, Us
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  • Om Strategic Forecasting
    Founder
    Om Strategic Forecasting Dec 2022 - Aug 2023
    Boston, Massachusetts, Us
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  • Forbes Agency Council
    Member Leader Connecting Business And Marketing Strategy
    Forbes Agency Council Sep 2023 - Present
    Boston, Ma, Us
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  • Forbes Agency Council
    Forbes Agency Council | Official Member
    Forbes Agency Council Nov 2017 - Present
    Boston, Ma, Us
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  • Initiative
    Head Of Digital Performance, Global Aws
    Initiative Feb 2023 - Jun 2023
    New York, Ny, Us
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  • Performics
    Svp | Global Strategy Lead
    Performics Sep 2020 - Nov 2022
    Paris, Fr
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  • Zenith
    Senior Vice President Strategy
    Zenith Aug 2019 - Sep 2020
    London, London, Gb
    Lead B2B Brand Ready 360 launch, shifting Verizon Brand perception from being a wireless company into a B2Bplayer, and improving Brand metrics: awareness and credibility among Enterprise and SMB audiences.Shaped the full-funnel 2020 measurement approach.Transferred the client's international business goals into the global media budget allocation framework.Supervised daily account operations, applying agile approach - daily scrums, est.
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  • Groupm
    Global Strategy Director | Wpp
    Groupm Nov 2016 - Jul 2019
    New York, Us
    Clients: IBM, Dell EMCResponsibilities: Development of B2B performance marketing & media strategies for IBM Hybrid Cloud, Global Business Services, IBM Security | Improvement of the funnel and journey performance via a data-driven approach | Identification of target audiences | Creation of analytics frameworks including those for Branded Campaign Success Measurement, GEO performance, and Revenue Forecasting | Leading Media Strategy Analytics stream as a part of Ogilvy Performance Accelerator/Propeller framework | Connecting creative and media performance touch-points | Creation of global playbooks | Conducting workshops | Visualization of data to emphasize performance insights for C-level suiteAchievements: B2B Playbook | B2B Geo budget allocations framework | B2B Brand launch measurement framework | Global Brand Launch
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  • Mindshare
    Agency Director | Gtb | Wpp
    Mindshare Jan 2014 - Apr 2016
    London, England, Gb
    About: GTB - WPP's agency that handles the Ford Motor Co business on global markets | GTB unites Mindshare, Ogilvy and Wunderman teams on Ford accountClient: Ford Motor Co - the biggest client of WPP globally | One of Top 6 GTB markets in EuropeResponsibilities: Establishing strong C-level relationships with marketing team | Advising on market challenges and opportunities | Providing confident leadership to the cross discipline and multiple partner agencies teams | Team leading & mentorship | Leading operations across teams - ensuring the highest standards of media, creative and digital projects delivery | Leading strategic planning to reveal consumer insights and turn them into effective communication solutions | Providing strategic recommendations | Ensuring holistic view from media, creative and digital perspectiveAchievements: Successfully built workflows among cross functional teams | Led multiple cross disciplinary projects | Adapted global Ford strategy to the local market
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  • Isobar Ukraine | Adpro
    Agency Director
    Isobar Ukraine | Adpro Nov 2009 - Jun 2011
    Kyiv, Ua
    Clients: 3rd largest mobile operator in the country “Life”, Nokia, HyundaiAchievements: 100% return on investment during the first year of operation | Evolved agency services portfolio from media-only to full-cycle digital | Established sustainable revenue growth and lead the agency to win top industry awards
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Oksana Matviichuk Skills

Digital Strategy Advertising Mobile Marketing Digital Marketing Integrated Marketing Strategy Online Advertising Project Management Marketing Strategy Seo Business Development Digital Media Strategic Communications Social Media Marketing Business Strategy Media Planning Competitive Analysis Mobile Devices New Business Development Marketing Management Marketing Public Relations Digital Management Strategic Planning Online Marketing Marketing Communications Social Media Market Research Telecommunications Crm Start Ups Mobile Applications Communication Product Management Brand Management Account Management Mobile Strategy Executive Management Customer Relationship Management Leadership Team Leadership Global Cross Functional Team Leadership Client Services Cross Functional Team Leadership Team Building Data Analysis Data Visualization

Oksana Matviichuk Education Details

  • Cambridge Judge Business School
    Cambridge Judge Business School
    Management And Operations
  • Harvard Business School Online
    Harvard Business School Online
    General
  • Saïd Business School, University Of Oxford
    Saïd Business School, University Of Oxford
    Blockchain
  • Taras Shevchenko National University Of Kyiv
    Taras Shevchenko National University Of Kyiv
    Communications And Public Relations

Frequently Asked Questions about Oksana Matviichuk

What company does Oksana Matviichuk work for?

Oksana Matviichuk works for Om Strategic Forecasting

What is Oksana Matviichuk's role at the current company?

Oksana Matviichuk's current role is Strategic Forecaster | Business and Marketing Transformation | Executive and Strategic Leadership | AI Automation | Top Women Leaders of New York 2023 | Author | Keynote Speaker.

What is Oksana Matviichuk's email address?

Oksana Matviichuk's email address is ok****@****ics.com

What is Oksana Matviichuk's direct phone number?

Oksana Matviichuk's direct phone number is +4420715*****

What schools did Oksana Matviichuk attend?

Oksana Matviichuk attended Cambridge Judge Business School, Harvard Business School Online, Saïd Business School, University Of Oxford, Taras Shevchenko National University Of Kyiv.

What are some of Oksana Matviichuk's interests?

Oksana Matviichuk has interest in Social Crm, Social Media, Omlichannel, Education, Rtb And Performance Marketing, Science And Technology, Mobile And Digital, Multiscreen, Strategic Communication Planning.

What skills is Oksana Matviichuk known for?

Oksana Matviichuk has skills like Digital Strategy, Advertising, Mobile Marketing, Digital Marketing, Integrated Marketing, Strategy, Online Advertising, Project Management, Marketing Strategy, Seo, Business Development, Digital Media.

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