Oli Shepherd Email & Phone Number

Basingstoke, England, United Kingdom

Heading up the product strategy, management and marketing for BookNow Software, a fast growing leisure management software start up in use in 300+ locations in 29 countries.

Chiddingfold, England, United Kingdom

• Better Green is a design and build production house providing experiential and temporary build services. Responsible for developing and implementing technological solutions to improve efficiency, revenue and client.
• Developed a tailored project management app for the management of six teams to 500 locations in eight weeks. Managed teams through app.
• Developed a tailored project and staff management and reporting app for whole-of-business use.
• Responsible for identifying opportunities to productise projects and increase revenue.

Surrey, England, United Kingdom

• A sustainable online rowing and sculling coaching desktop and mobile SaaS app. Developing a prototype coaching aid and in the early stages of creating a consortium sharing IP for AI coaching apps across multiple sports.
• Increased customer lifetime value by 37% by developing a product strategy and vision for a complete coaching product ecosystem.
• Increased sales page conversion by 23% following changes to product positioning informed by feedback from user interviews.
• 14% improvement in number of sessions per user per month through the development of a mobile app.

London, United Kingdom

• Led the UK arm of an international consultancy. The UK arm was created to build a SaaS system for ESG reporting in response to EU regulations.
• Evaluated and improved the existing product based on potential customer and user interviews expanding the opportunity from less than 1% of the total address able market to over 90%.
• Defined product vision, strategy and roadmap and prioritised product requirements to enable a two-stage release based on product-market fit.
• Recruited new cross-functional members and developed focused OKRs with which to manage them.

London, United Kingdom

• Product and business planning responsibility for a talent management SaaS system provider with clients in Australia, Canada and the UK.
• Used quantitative and qualitative analysis following a multi-site pilot to evaluate and improve a beta version of this enterprise product.Revised the product roadmap and product backlog to prioritise highest impact.
• Ideated a new product and managed from product vision to launch, including developing UX/UI and driving go to market strategy, to enable access to new revenue streams and triple total addressable market.
• Reduced call centre queries by 71% with a self-help guide that, with client management and onboarding processes contributed to 90%+ client retention.

Brisbane, Queensland

• A real estate building management company serving Queensland and New South Wales, Australia. Acting with MD responsibilities, successfully performed a turnaround from loss-making to profitability.
• Increased revenue by 50% within 12 months through evaluating and improving existing products and raising quality standards.
• Increased revenue by 12% by developing and rolling out a new corporate reporting product in response to new regulations.
• Managed a cross-functional team across three sites and expanded the workforce by 100%.

• Derwent London is a FTSE100 company and the leading Central London Office REIT. Responsible for the asset management of a 1.4 million sq ft property portfolio with a £33m annual revenue.
• Led a range of initiatives including lettings, rent reviews and refurbishments to increase rent roll from £29m to £33m per annum from 2007 to 2010.
• Assisted in the creation of the Fitzrovia Partnership to engage key stakeholders and make improvements in the community.
• Managing cross-functional teams to ensure best service to tenants.

• A FTSE100 company and one of Europe’s largest providers of business space. Led the letting of speculative developments on the Slough Trading Estate.
• Product managed the development of a new in-house CRM software system. The system acted as a management tool for the leasing process, a reporting system with various facets and applications.
• Let industrial and office space on the Slough Trading Estate including a new 2,322 sq m industrial warehouse prior to commencement of marketing.
• Advised Asset Management, Development & Refurbishment colleagues in relation to market requirements.
• Reported on Lost Business from Slough Trading Estate, developed the company’s approach to customer management.
• Prepared 5-year leasing budget for the Slough Trading Estate and directly reported on analysis of vacant standing stock.

• A domestic and commercial property agency with offices across the South of England.
• Assisted with and subsequently ran the commercial agency business for Dreweatt Neate in Andover, acting in the letting and sales of office and industrial premises over 67 properties with 33 clients.
• Completed the largest office letting in town for ten years.
• Set the record rent per square foot for industrial space.

London

• Colliers CRE is a leading international property consultancy.
• Gained experience of commercial property valuations, out of town retail agency, rent reviews and business rates, worked with clients including Alliance & Leicester, Lloyds TSB, Diageo.

Bsc (Hons), Valuation & Estate Management (Real Estate)

Level 3 Professional Certificate, Business Coaching, Distinction

Entrepreneurial And Small Business Operations

Education record

Product Management Certificate, Product Management

Product Management Certificate, Product Management