Olive Yanli Hou 侯燕俐 Email & Phone Number

London, England, United Kingdom

Work closely with corporate partners, institutions and individual clients,offering cross-bordering media strategy mainly between China and overseas; event production from concept to delivery; creativity consultancy and other tailored business/cultural exchange solution.Selected Projects include:∙China supplier comms and product development management for a European skincare brand ∙China social media marketing for Travel Sentry ∙China PR & Chinese social media management for University College London ∙Asian PR for an Austrian art exhibition ∙China PR &Marketing Services for Dinings SW3 restaurant at Chelsea∙Chinese PR & community engagement for Premiere of Roy Budd's master score on 1925 silent film Phantom of the Opera∙PR services, KOL collaboration & buyer development for designer label LER's debut at London Fashion Week ∙Business field trip programme design & execution for Architecture and Culture Society of China (ACSC)∙Chinese Customer Engagement Training for luxury retail brands at their stores in London, Geneva, Milan,Madrid ,Berlin, Paris and Florence∙Chinese head buyer/owner relationship development & management for London-based wine trade event company to launch its events in Beijing and Shanghai

Beijing City, China

Write most exciting European family business cases, topics,trends which could provide comparative perspective for its business readers, mostly Chinese family business owners and senior managers.

Write European stories on creative management for this culture media in Beijing . Beijing Culture Creativity magazine provides in-depth coverage on policy reference, case studies, trend analysis around creative businesses in China and abroad. Its key readers include policymakers, researchers and business decision makers in creative economy in China.

Beijing City, China

Write regular column articles on European innovation, tech trends and cultural phenomena for its Chinese business readers

London, United Kingdom

London, United Kingdom

London, United Kingdom

Beijing

∙Led WEF Summer Davos media partnership and on-site event-"Chinese Business Inspiration "Banquet∙Co-designed African Special Issue Project including schedule setting,company selection, on-site interview and final coverage ∙Designed and executed sponsored theme events such as 'Chinese Innovation Night' private dinner in partnership with IDEO Shanghai∙Project Managed Creative Competitiveness Conference in London

Set the communications strategy and manage media relations for its client Allison Transmission

Reporting Area: International business , Management Experts/Consultants, Business Schools, Start-up Business , Business Lifestyle Covered the World Economic Forum at Davos, Switzerland and Initiated or highly involved in international projects such as African special issue, Belgian special report, global jewellery industry report

∙Managed the network with external columnists ∙Project managed Investing Overseas panel discussion for China Entrepreneur Summit ∙Customised the content for collaboration with Factiva, Dow jones∙Initiated media sponsorship and set up content partnership with international business schools

Mlitt, Managing In The Creative Industries

Ma, Modern &Contemporary Chinese Literature

Editor-in-chief of Postgraduate Journal of Shandong University

Ba, Chinese Linguistics&Literature

Editor-in-chief of Youth Garden Magazine of Shandong University