The New England Free Jacks are a Professional Rugby Team that play in the eastern conference of the MLR. As Director of Brand, Creative and Marketing at the Free Jacks, my role is focused in three areas: Creative Direction, Brand Management and Campaign Strategy.• Results-oriented campaign strategy that has provided the following successes: • Record breaking ticket sales, setting company revenue records• 90% Increase in Ticket Revenue in 2 years• 188% Increase in Ticket Sales in 2 years• 83% Increase in individual ticket sales in 2023• 48.7% Growth in new fans in 2023• Increased email open rates by 10.5%• Set 4 Attendance Records• Developed fruitful relationships with third parties, contractors and agencies• Implemented content strategy that increased webs-traffic by 67% & reduce bounce rate by 10%Detail oriented Multi-Brand Management that has delivered: • Creation and management of 13 regional academy brands• Creation and management of Independents and Junior Jacks• Developed branding for 6 community competitions that drove participation• 9 Free Jacks Festivals that encapsulated culture and drove ticket sales• 9 Beer Festival brands that drove additional revenue• Wallop Beer Festival, full brand and touchpoints• Brand positioning and monitoring resulting in engaged fan groups and revenue generating productsCreative Direction and Art Direction• Streamlined touchpoint management that has create smoother funnels and continues to drive revenue• Building and defining team culture through creative asses engagements and presentations• Building sponsorship, investment and proposal decks and presentations that have lead to onboarding and continued company investment• Managing and developing partnership deliverables• Offering leadership and guidance to marketing and creative teams• Defining the look and feel of all content alongside the social media manager

In April 2022 I was asked to design and develop a music festival brand that captured all the emotions and nostalgia of the end of summer. After naming and designing all touch points at ‘In Between Days Festival, ThunderCo then requested that I take a more permanent role to lead in the brand building and creative direction. Featured in Rolling Stone, NME, Boston Globe and other international publications• Lead campaigns that increased ticket sales by more than 400%• Designed and managed all asset creation for the 2022 and 2023 In Between Days Festivals• Executed brand vision and message through creative direction by partnering with marketing teams• Lead culture focused campaigns with influencers in order to appeal to new audiences• Lead and managed third parties, contractors and agencies

At Daiku Creative I help businesses, startups, and non-profits to reach their goals through innovative strategy and Creative Direction. I primarily offer: • Creative Marketing Strategy• Creative Direction• Design• Web & Ecommerce Design• Campaign Creation• UX, Digital & Graphic Design• App and Digital Development• Content CreationThroughout my marketing career, I have developed creative solutions that fit the needs of modern brands both in previous roles and on a consultancy basis. If you would like to know more about my work or if you're interested in the services that I offer feel free to give me a call. oliver@daikucreative.com818-877-5962

Comstock Studios based in CA, is a product development company focusing on consumer goods primarily in the health, beauty and fitness industry. I have developed Comstock Studios digital marketing efforts, added new services and assisted business development.

As Marketing Manager at Friska I was accountable for all marketing, communication and brand activity. My responsibilities are not only diverse but labour intensive, requiring me to approach each day with a versatile entrepreneurial spirit and eagerness to take on new challenges. Friska is a quick service restaurant that aims to be the best place to go for breakfast, lunch and speciality coffee everyday. With 8 stores across two cities and an airport franchise expected in November 2016, Friska is on track to open 50 stores in the next 7 years. My role is primarily focused around four key objectives; to protect and evolve the brand, develop successful campaigns, increase long-term loyalty and assist with national expansion plans. // Key Responsibilities Digital- Manage app & loyalty offers- Manage website- Social media marketing & contentPhysical- Budget & financial management- Creative agency management- Project & campaign management- Staff training & implementation- Business development & networkingPlanning- Develop and analyse marketing data- Devise time bound marketing campaigns

Bridge Valley Group offer retail coffee shops and coffee supply to captive audience sites across the UK. Reporting to the Sales Director my role was primarily focused on the development and implementation of marketing strategy in order to generate leads and improve consumer loyalty. // Key Responsibilities Loyalty & Consumer Sales- Develop physical loyalty schemes- Manage marketing campaignsStrategy- Create and implement marketing strategy - Research & data generationBranding & Design- Design POS & sales material - Manage & produce client deliverables inc. proposals, presentations and marketing material- Develop & launch new corporate website - Assist retail & store design Lead Generation- Coordination of eShots, mailshots & telemarketing- Data management

I have attended trade shows and developed my design skills, with direct advice and learning from designers.

Shortly after graduating university I entered a travel competition with Wireless Magazine and roundtheworldexpert.com. The entry requirements were to submit a small piece of written content onto the Wireless Magazine facebook page. The brief was to explain why I deserved a trip around the world; the posts would then be offered to the public and whoever obtained the most likes would win the contest. Many submissions told sad stories, some focused on brutal honesty, however I decided to use humour hoping to engage with the readership. After 7 days I **WON** the contest. My nearest competitor was over 100 likes behind. I did not plan on taking a career break, however some of life's best opportunities are based on luck and the ability to make the most of opportunities as they arise. Travelling not only improved my sense of self, it improved my cultural awareness, independence and love for getting lost. If you would like to know more about the content of my submission or details about my travels, please email me hello@olivergilpin.com

Throughout my studies and own personal development I have acquired creative skills and marketing knowledge. Using these skills, I offered freelance branding services to a range of organisations. Working within branding has defined my innovative planning and sculpted the way that I manage creative agencies.// Key Responsibilities - Logo design - Branding- Creative direction- Brand & campaign planning

Student Shopping Ltd is a national retail events company that targets students across the UK. // Key Responsibilities - Promotion - Assist event coordination- Hold focus groups

Student shopping ltd is a national events company aimed at students throughout the UK. My roles were to conduct market research, promote and aid the organization of shopping events with a footfall of over 15,000. Based in Nottingham, my first role involved advertising directly to the consumer. The second role was to assist in event organization, liaising with brands and coordinating action plans as delegated, both before and during events. Finally I conducted market research, holding focus groups and collecting quantitative data. Feedback enabled quality assurance aiding future development. My direct involvement in 3 diverse areas illustrated how necessary quality and cohesion of separate marketing divisions leads to over-all success.

I performed many roles within Acorn Parks, namely activities coordinator and Glamping & Camping Maintenance. Working within the travel sector I became extremely familiar with the tourism industry. Acorn Parks were early adopters of the Glamping trend, something that I am still very interest in on a personal level.

Working as a labourer i assisted on all aspects of construction

Stock replenishment, Customer service, Stock counting (FOA), Safe & sound trained, Pricing & reductions.