Olivia is the Marketing Associate and Coordinator with Bryant Miller Olive P.A.—executing and building skills in all aspects of Legal Marketing. Olivia is an active member of the Legal Marketing Association (LMA and LMASE). ["Bryant Miller Olive P.A. is a Florida based law firm recognized for providing the highest quality representation in some of the most complex and technical areas of law. Since 1970, BMO has represented governments, businesses and agencies in legal matters relating to public finance, state & local government law, complex transactions, project finance, P3s and litigation."]Olivia received her Bachelor of Science in Business, BSBA, and two minors in Management and Digital Art, from The University of West Florida. Olivia also obtained UWF's College of Business Professional Certification in Digital Marketing Applications.Her focus on the field of Legal Marketing unites her experience in various areas of marketing and digital art. She’s experienced in the creative development and strategic implementation of an organization's (specifically law firms) comprehensive (traditional and digital) marketing strategy and brand strategy (identity, voice and consistency). She has past experience in the aforementioned for both B2B and B2C industries. She is proficient with content generation and strategy: planning/management, copywrite, asset design, and PR/communications. In regards to copywriting specifically, she’s proficient in drafting press releases, article contributions, media mentions, website copy and SM copy (FB, LI and X) and targeting for specific audiences—driving digital platform growth. She has over nine years of experience using Adobe Creative softwares: Photoshop, Lightroom (Classic and CC), PremierePro, AfterEffects, Illustrator and InDesign. She's well-versed in virtually all marketing management platforms/tools, id est, Adobe Express, Canva, Hootsuite, etc. Olivia is proficient in generating, evaluating and preparing marketing analytics reports, including Google Analytics (UA-GA4 integration) and all SM platforms for upper-level Executives, Shareholders and Board Members. She’s familiar with implementing SEO campaigns. She is familiar with RFP/RFQ/RFI responses.Her priority is to develop and implement marketing strategies aligned with the strategic management of organizations, specifically law firms. Her career path in marketing began from a personal interest vis-à-vis digital multi-media art and communications: photography, videography, graphic design, instillation projects, storytelling and writing.