Assisted in the creation and distribution of assets across multiple channels. Developed presentations regarding market trends in efforts of executing profitable promotional campaigns. Supported the creation of content calendars and content for retailer sites using UGC assets.

Performed thorough daily media monitoring and analysis of media coverage for clients. Conducted weekly reports to track press placements. Contributed to the development and execution of PR lists and media pitches to showcase upcoming trends & collections.

Worked with Greek Life organizations to develop their dream apparel designs for campus involvement or philanthropy events. Assisted in placing design requests, estimating cost analysis, and distributing merchandise orders.