Olukayode Adedipe
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Olukayode Adedipe Email & Phone Number

Marketing Manager (Strategy, aquisition and consumer engagement) at Bet9ja
Location: Lagos Mainland, Lagos State, Nigeria 6 work roles 2 schools
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Current company
Role
Marketing Manager (Strategy, aquisition and consumer engagement)
Location
Lagos Mainland, Lagos State, Nigeria
Company size

Who is Olukayode Adedipe? Overview

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Quick answer

Olukayode Adedipe is listed as Marketing Manager (Strategy, aquisition and consumer engagement) at Bet9ja, a with 1061 employees, based in Lagos Mainland, Lagos State, Nigeria. AeroLeads shows a matched LinkedIn profile for Olukayode Adedipe.

Olukayode Adedipe previously worked as VIP Manager at Bet9Ja and Business Development Manager (Bilateral power) at Ikeja Electric. Olukayode Adedipe holds Bachelor Of Science - Bs, Microbiology, General from University Of Lagos.

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Email format at Bet9ja

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Bet9ja

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Profile bio

About Olukayode Adedipe

An accomplished and goal-oriented business development and sales professional with over 12 years progressive experience in marketing and sales, strategic planning, key account management, qualitative and quantitative research, strategy development and execution, and maximizing opportunities for company revenue growth and expansion. Proven ability to effectively develop, manage and control relationships between companies and target audiences as well as communicating product value to potential clients. Strong flare for achieving company revenue and growth goals in addition to being an aggressive B2B and B2C tactician with a consistent track record of increasing profitability. Key strengths include brand building and business development, performance marketing, developing and building client relationships in the wholesale and retail value chain, product development and management as well as team building and mobilizing business resources to capitalize on market opportunities.

Current workplace

Olukayode Adedipe's current company

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Bet9ja
Bet9Ja
Marketing Manager (Strategy, aquisition and consumer engagement)
lagos state, lagos, nigeria
Website
Employees
1061
AeroLeads page
6 roles

Olukayode Adedipe work experience

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Marketing Manager (Strategy, Aquisition And Consumer Engagement)

Current

Nigeria

-Developing and executing all online aquisition and retention strategies-Review and provide consumer feedback to internal stakeholders between product team, CRM and the operations team. -Executing and supervising all digital campaigns -Identifying trends/insights and optimize budget spend based on insights-Responsible for creating and growing affiliate channels -Develop and execute opt-in campaigns to reactivate all dormant accounts -Manage local and global agencies for execution of regional campaigns -Monitor and provide feedback on competitions activities on products and regulatory compliance areas-Measure and report performance of all digital marketing campaigns against company goals

Jul 2023 - Present

Vip Manager

Nigeria

- Managing the remote and onsite VIP segment of the business- Developing strategies to identify and close potential VIP segment hot spot for aquisition for the business - Providing business visibility on activities and output from the VIP segment - Review and provides feedback to internal team and stakeholders including marketing, customer service and product team on how to better identify and serve VIPs- Being the main point of contact for the full coordination- including purchase and delivery of exclusive gifts pre-assigned to top VIP customers - Develop and generate all strategies to recruit VIPs for Bet9ja - Develop and implement retention and reward strategies for Bet9ja VIPs. - Build relevant partnerships/channels with outlets that serve as VIP hotspots for lead generation- Develop affiliate network for recruiting VIPs

Jan 2022 - Mar 2023

Business Development Manager (Bilateral Power)

Lagos, Nigeria

• Identify emerging markets for customer acquisition and value-added service product sales• Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets• Manage and develop key accounts for retention and deepen relationship with existing customers for growth expansion and development• Develop and drive go to market strategies and plan for opening new markets and increasing company profitability• Engage and provide direction, leadership and motivation to internal and field teams• Lead strategy for debt reduction and debt recovery• Planning and overseeing new marketing initiatives.• Increasing the value of current customers while attracting new ones.• Finding and developing new markets and improving sales• Developing goals for the development team and business growth and ensuring they are met.• Maintain industry knowledge of competitor behavior and new developments to ensure competitiveness in the market• Lead and deploy strategy for improving customer service delivery

Aug 2018 - Dec 2021

Marketing And Sale Manager

Lagos, Lagos, Nigeria

• Responsible for the company’s global sales target • Responsible for deploying value-creating marketing strategies that enhance profitable sales• Promoting the company's existing brands and introducing new products to the market.• Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.• Gathering, investigating, and summarizing market data and trends to draft reports.• Implementing new sales plans and advertising.• Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.• Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.• Conducting market research to identify market requirements and conditions for current and future products.• Product development and market segmentation/positioning for new products.

Jan 2016 - Jul 2018

Assistant Manager Business Development

Lagos, Lagos, Nigeria

• Learning and implementing new business concepts specific to emerging and developing markets• Developing growth strategies and plans• Managing and retaining relationships with existing clients• Writing business proposals• Negotiating with stakeholders• Identifying and mapping business strengths and customer needs• Researching business opportunities and viable income streams• Drafting and reviewing contracts

Apr 2013 - Dec 2015

Client Services Representative

Lagos, Nigeria

• Build positive and productive relationships with clients.• Make frequent client calls and visits to strengthen client relationships.• Analyze and resolve service issues promptly.• Inform management about complex client issues and resolutions.• Maintain client focused working environment for team.• Identify and develop new business opportunities with client contacts.• Develop process improvements to enhance service efficiency and effectiveness

Aug 2010 - Mar 2012
Team & coworkers

Colleagues at Bet9ja

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2 education records

Olukayode Adedipe education

Master Of Business Administration - Mba, Marketing/Marketing Management, General

FAQ

Frequently asked questions about Olukayode Adedipe

Quick answers generated from the profile data available on this page.

What company does Olukayode Adedipe work for?

Olukayode Adedipe works for Bet9ja.

What is Olukayode Adedipe's role at Bet9ja?

Olukayode Adedipe is listed as Marketing Manager (Strategy, aquisition and consumer engagement) at Bet9ja.

Where is Olukayode Adedipe based?

Olukayode Adedipe is based in Lagos Mainland, Lagos State, Nigeria while working with Bet9ja.

What companies has Olukayode Adedipe worked for?

Olukayode Adedipe has worked for Bet9Ja, Ikeja Electric, Medbury Medical Services, Clina-Lancet Laboratories, and Pathcare.

Who are Olukayode Adedipe's colleagues at Bet9ja?

Olukayode Adedipe's colleagues at Bet9ja include Joseph Idoko, Samuel Fowowe, Goodluck Ejiofor, Okoro Janet, and Theo Jr. Eze.

How can I contact Olukayode Adedipe?

You can use AeroLeads to view verified contact signals for Olukayode Adedipe at Bet9ja, including work email, phone, and LinkedIn data when available.

What schools did Olukayode Adedipe attend?

Olukayode Adedipe holds Bachelor Of Science - Bs, Microbiology, General from University Of Lagos.

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