Professional over 20 years' experience in the Marketing & Operations areas, he has worked with Strategic Planning & Marketing Planning, Product Marketing, Sales Strategy and Customer Journeys, having worked for national and international companies. Consolidated experience in Product Management, mainly for the Telecom market, worked from market analysis, consumer trends, innovation projects, brand management and customer journeys, to defining prices, offers, financial management/analysis, structuring technical operations for products, systems and other technologies, as well as actions for portfolio Go to Market strategies. With a focus on Channel Efficiency, he has experience in proposing sales targets, product mix, as well as building commercial speech for face-to-face and remote sales operations, standing out for growing the volume of customers in the base from 15K to 500K.Structured and set up operations, he led the entire project to launch the GIGA+FIBRA provider in Colombia, worked on defining the business model, hiring people, structuring processes, products and communications, as well as managing the local network. An IT graduate from FUMEC University, he also has an Executive MBA on his curriculum.Results-oriented, supports companies in building high-performance teams and brands.
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Gerente De EngenhariaYoucast!São Paulo, Sp, Br -
Product & Offer ManagerAge Fibra Feb 2024 - PresentBrasília, Distrito Federal, BrasilResponsible for the management of the company's products (Internet, Telephone and, more recently, PayTV), worked from the construction of strategic/marketing planning, to product design, brand positioning in all relationship/sales channels, communication plan with the market, as well as financial management, price definition, offers, strategies for Innovation and the customer journey.Key activities:+ Marketing planning, analyzing market/trends/competitors+ Structuring the TV… Show more Responsible for the management of the company's products (Internet, Telephone and, more recently, PayTV), worked from the construction of strategic/marketing planning, to product design, brand positioning in all relationship/sales channels, communication plan with the market, as well as financial management, price definition, offers, strategies for Innovation and the customer journey.Key activities:+ Marketing planning, analyzing market/trends/competitors+ Structuring the TV product (PayTV) from scratch on the Streaming platform+ Elaboration of the product's value proposition, maximizing results+ CRM strategy/customer segmentation, supporting the Channels in their sales performance+ Channel strategy, defining targets, potential and possible models of operation+ Relationship/negotiation with suppliers and partners+ Interfacing with the IT team to manage networks, new technologies and innovation+ Building national and regional prices and offers, in line with the challenges of each region+ Management of quality indicators, such as NPS, Churn, Regulatory Affairs+ Go-to-market strategy for the entire TV portfolio+ Squad leadership Show less -
Head Of Operations | Marketing, Sales & Business SupportGiga+Fibra Col Dec 2021 - Jan 2023Bogotá, Capital District, ColombiaResponsible for structuring, from scratch, the entire operation of this Colombian Internet provider, developing all the strategic pillars for the efficiency of the business, whether analyzing the market, hiring people, or even defining targets, sales strategy, etc.Key activities:+ Strategic planning of the entire operation+ Analysis of the market, competitors and potential business+ Developing products and offers in line with the local public+ Structuring the support… Show more Responsible for structuring, from scratch, the entire operation of this Colombian Internet provider, developing all the strategic pillars for the efficiency of the business, whether analyzing the market, hiring people, or even defining targets, sales strategy, etc.Key activities:+ Strategic planning of the entire operation+ Analysis of the market, competitors and potential business+ Developing products and offers in line with the local public+ Structuring the support areas: Finance, Legal, Operations+ Managing the communication plan with the local market (ON and OFF media)+ Hiring/managing suppliers, especially technology suppliers+ Developing strategic partnerships with the local market+ Presenting results to the company board+ Leading 85 people Show less -
Idealizer & Head Of Marketing & ProductsAthos Marketing De Produtos E Estratégia De Mercado Jan 2021 - May 2022São Paulo, BrasilStrategic Telecom Product Consulting for ISP (Internet Service Provider) companies, he was responsible for supporting companies in building market analysis, building potential business, product development, and sales strategy, as well as reviewing operating models in terms of regulatory issues, accounting management, laws, etc.Key activities:+ Analysis of the client's business (product vision and geomarketing)+ Building marketing plans with a focus on new products+… Show more Strategic Telecom Product Consulting for ISP (Internet Service Provider) companies, he was responsible for supporting companies in building market analysis, building potential business, product development, and sales strategy, as well as reviewing operating models in terms of regulatory issues, accounting management, laws, etc.Key activities:+ Analysis of the client's business (product vision and geomarketing)+ Building marketing plans with a focus on new products+ Defining the strategy and operating models for new product development+ Financial analysis, revenue management, and trends in targets VS results+ Mapping/reviewing customer journeys+ Interfacing with clients' IT teams, reviewing networks and technologies+ Presenting projects and results to clients Show less
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Senior Product Manager | Portfolio ManagementSumicity 2018 - Jan 2021Carmo, Rio De Janeiro, BrasilLeadership of the entire sales strategy for the TV, Internet and Phone portfolio, defining everything from strategic planning, budget negotiations/management, new product development, to network management, technologies and new investments, increasing the base from 15K to 500K customers.Key activities:+ Strategic and marketing planning+ Building, negotiating and defending the entire budget+ Developing products, offers and special actions+ Planning all product… Show more Leadership of the entire sales strategy for the TV, Internet and Phone portfolio, defining everything from strategic planning, budget negotiations/management, new product development, to network management, technologies and new investments, increasing the base from 15K to 500K customers.Key activities:+ Strategic and marketing planning+ Building, negotiating and defending the entire budget+ Developing products, offers and special actions+ Planning all product communication+ Looking at CRM, focusing on customer segmentation, communication rules and offers+ Channel strategy, with a focus on operational efficiency+ Analysis of technologies, network efficiency and systems+ Presentations of results to direct leadership+ Leadership of 4 people Show less -
Product Manager | Paytv ProductSumicity Jun 2013 - 2018Carmo, Rio De Janeiro, BrasilResponsible for the Management and Operation of the PTV Product (Cable, OTT and Streaming), he defined everything from the positioning of the brands in all the relationship/sales channels, to the communication plan with the market, the financial management of the TV products, also leading the structuring of the programming line-up, technical operations (antennas, satellites, equipment, servers, etc.), and the entire customer relationship journey.Key activities:+ Defining the… Show more Responsible for the Management and Operation of the PTV Product (Cable, OTT and Streaming), he defined everything from the positioning of the brands in all the relationship/sales channels, to the communication plan with the market, the financial management of the TV products, also leading the structuring of the programming line-up, technical operations (antennas, satellites, equipment, servers, etc.), and the entire customer relationship journey.Key activities:+ Defining the strategy for the TV product on all the company's channels+ Marketing planning for the brand, analyzing the market/trends/competitors+ Elaboration of the product's value proposition, maximizing results+ CRM strategy/customer segmentation, supporting the Channels in sales performance+ Relationship/negotiation with programmers, suppliers and partners+ Still with the programmers, managing program negotiations+ Interface with the IT team to manage technical TV operations, new technology and innovation+ Management of quality indicators, such as NPS, Churn, Regulatory Channels+ Go-to-market strategy for the entire portfolio, both for new and existing clients+ Presenting results to direct leadership+ Leadership of 12 people Show less -
Operations Analyst | Network Management, TelecomNec Brasil (Nec Latin America Sa) May 2010 - Nov 2012Belo Horizonte, Minas Gerais, Brasil -
Operations Assistant | Network Management, TelecomOi Jan 2007 - May 2010Belo Horizonte, Minas Gerais, Brasil -
Customer Experience Supervisor | Call Center ManagementAec May 2003 - Oct 2006Belo Horizonte, Minas Gerais, Brasil
Thiago Oliveira Education Details
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Project Management -
Digital Tv, Broadcasting & New Media For Electronic Communication -
Information Technology
Frequently Asked Questions about Thiago Oliveira
What company does Thiago Oliveira work for?
Thiago Oliveira works for Youcast!
What is Thiago Oliveira's role at the current company?
Thiago Oliveira's current role is Gerente de Engenharia.
What schools did Thiago Oliveira attend?
Thiago Oliveira attended Universidade Candido Mendes, Universidade Federal Fluminense, Universidade Fumec - Oficial.
Who are Thiago Oliveira's colleagues?
Thiago Oliveira's colleagues are Marcus Pereira, Herison Miquelino, Ernesto Andrés Riedel Soria, Fernando Moreira, Bruno Campele Calabresi, Guilherme Lins, Erik Noboru Hayashi.
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Thiago Oliveira
Business Management | Development & Strategy | Marketing | Adversiting | Filmmaker | Audiovisual | AirmoviesSão Paulo, Brazil -
Thiago Oliveira
Fortaleza, Ce -
Thiago Oliveira
Belo Horizonte, Mg -
Thiago Oliveira
Hr Business Partner | Hrbp | Hr Specialist | Hr Mentor And Speaker | Hr Influencer 2023 | I Develop People And Organizations | People Specialist | People & CultureSão Paulo, Brazil1inmetrics.com.br -
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