Ophir Prusak Email & Phone Number

New York, Ny, Us

Co-founded a Slack based community of 2,100+ founders and marketers from dev-first companies like Algolia, PostHog, Stripe, Supabase, and Vercel.

Denver, Colorado, Us

Focused on a new PLG motion, including working on a new website, automated communication flows, and ensuring proper tracking and measurement of product usage. Content created includes ebooks, blogs, webinars, intro videos, website updates, and customer newsletter.

New York, New York, Us

First product marketing hire. Worked on strategy and implementation of Product Led Growth (PLG) initiatives across marketing, sales, and product as the company added a new self-service go-to-market approach.Content created including: ebooks, blogs, webinars, intro videos, product tours, website updates, landing pages, sales decks, internal messaging and positioning documents, battle cards, emails, in-app messaging, customer newsletter.• Improved free trial signups by 24% and activation rate by over 30%• Increased integration-specific organic traffic by over 200%• Obtained #1 search engine results for Rivey vs top competitors • Doubled number of external reviews and obtained “Leader” status in G2 Grid.

New York, Ny, Us

New York, Ny, Us

Transformed growth & marketing to a data-driven & evidence-led division, providing the framework to identify and implement initiatives for scaling the company. Mentored existing internal team and provided best practices to increase the effectiveness of existing marketing efforts. Functioned as an advisor after leaving full-time role.• Spearheaded move to a single source of truth for customer journeys, enabling end-to-end attribution analysis.• Implemented a tracking, measurement, and reporting solution, providing insights to exec and operational teams.• Updated homepage design and UX, increasing syllabus requests by 16%• Increased the number of weekly academic advisor calls by 39%

New York, Us

Rockerbox is a marketing attribution solution for direct-to-consumer brands.Things were going great ... but COVID-19 had other plans ....

New York, Us

Validately was acquired by UserZoom.Formulated strategy and implemented all digital marketing initiatives related to customer acquisition, go-to-market strategy, content marketing, sales enablement, and product onboarding for Validately, a usability testing B2B SaaS. As a growing startup, I also wore other hats including building a company-wide BI solution.• Increased conversion rate for free trial onboarding funnel by 34%.• Reduced response time for leads from “hours” to under five minutes.• Created a new channel of leads through LinkedIn research.Customers include Google, Amazon, Salesforce, Uber, SAP, Hubspot, Allstate, Citi, Infor, Web.com, Twilio, and thousands of other UX/product teams.

San Francisco, California, Us

Rollout was acquired by CloudBees.I was the first marketing hire at Rollout and joined as employee number seven. While at Rollout I developed marketing and product strategy, implemented and optimized marketing initiatives on all fronts. This included creating product positioning, messaging and go-to-market strategies, content for website, eBooks, case-studies, videos and blog articles. I also implemented a custom analysis & reporting dashboard solution.Some of my results:- Increased monthly organic signups by 211% in first six months.- Revamped targeted drip emails, increasing activation rate by 81%.

Palo Alto, California, Us

BlazeMeter was acquired by CA Technologies.I joined BlazeMeter as employee number five and the first marketing hire. When I left we were over 50 employees and I was leading a marketing team of 4 people.My responsibilities included all aspects of digital marketing including our website, email, paid search, seo, web analytics, social and webinars to name a few. As part of a growing startup, I also wore other hats including product management, evangelism, pre-sales and business enablement.Some of my results:- Increased product signup conversion rates by 170% YOY. - Automated drip email strategy and customized targeting increased monthly signups by 137% in first 6 month.- Increased monthly qualified leads over 300% YOY.- Speaker at “Which Test Won Conference 2013” on increasing conversion rates for SaaS companies.Clients include GAP, Disney, Adobe and Nike. BlazeMeter provides a disruptive solution in the world of performance testing. The company provides a platform that address testing needs throughout the software development lifecycle. It's solution provides a game-changing testing technology for both devops and QA teams.

San Jose, Ca, Us

Helped clients increase their bottom line. Here's how:- Developed optimization strategy based on data analysis, best practices in UX and consumer psychology and over 6 years experience in conversion rate optimization and split testing.- Experience across multiple industry verticals (retail, travel, financial services, media, tech, lead generation)- Used Adobe and Omniture solutions to increase acquisitions, conversions and RPV for fortune 500 clients.- Drove optimization plans using A/B testing, multivariate testing, segment-based targeting, behavioral targeting, landing page, funnel and pathing analysis

Seattle, Wa, Us

Helping clients improve the bottom line through data analysis and split testing.This includes :- Defining KPIs and creating dashboards- Detailed site audits based on business goals, web analytics data, general best practices for improving conversion rates and split testing.- Paid search performance analysisOther duties include tracking implementation, client training, pre-sales presentations and site redesign audits.