As a Marketing Manager at The Hendrick Smithfield, Ireland's first ever street art hotel dedicated to promoting arts and culture in Ireland, I leverage my MA in Acting and my Postgraduate Diploma in Cultural Events Management to create and execute innovative B2B and B2C marketing strategies that increase awareness, engagement, and revenue. I have over five years of experience in digital marketing, social media, and online branding, having worked as Digital Marketing Manager at the Gate Theatre Dublin. I use my skills in non-profit management, content creation, analytics, and SEO to reach and connect with diverse audiences, partners, and donors, and to support the mission and vision of the organization. I am passionate about combining my artistic and creative background with my marketing and management expertise to promote the value and impact of arts and culture in society.