I focus on leading native mobile design initiatives that support improved user experiences for health data management. I’ve delivered key features for health mobile experiences and established foundational resources that drive quality, efficiency, and innovation across the design processes.Highlighted Products & Outcomes:– Health Records Dashboard: Enhanced the dashboard for vaccination sharing, significantly boosting user engagement and enabling targeted, confident record-sharing. Native utilization for Health Records reached 53% this year due to these improvements.– Intake Forms for Appointments: Improved user pathways for check-in, increasing the click-through rate from 45% to 77% on HPI intakes and from 54% to 73% on sports physical forms, reducing errors and simplifying user navigation.– Health Landing Redesign: Spearheaded usability studies and implemented redesigns that increased visits to the health landing page by 47% month-over-month, reaching over 500,000 native visits.Core Responsibilities:– Established and led the native design process, creating pattern libraries and new design components that adhere to native standards. This included a phased redesign of secure messaging, laying the groundwork for AI-driven chatbot features.– Delivered seven high-quality features within compressed timelines, including key components like visit management, labs, and caregiving enhancements.– Collaborated extensively with content, accessibility, and product teams, facilitating workflow optimizations through Figma components, cross-functional workshops, and custom illustrations for Health Records.– Drove research-informed design through five major usability studies, publishing insights to CVS’s shared platform and leading executive readouts to inform strategy.

I led several high-impact, 0 > 1 product launches that advanced IQVIA's presence in the clinical and patient support space. Partnering with Apple’s design studio, I ensured that all platforms met native design standards, while also developing foundational resources like IQVIA’s patient-themed design system to drive consistency across products.Highlighted Products & Outcomes:– Patient Support Platform: Led the design of a white-labeled clinical weight loss app, enabling tailored support for patients and delivering an accessible, effective tool for weight management in a clinical context.– Health Research Space: Designed a comprehensive solution for clinical trial activities, including patient-facing features and a back-end for call center providers to monitor responses, track safety events, and manage content. This product improved clinical trial workflows, enhancing patient support and enabling real-time monitoring.– Allergy Plus (Mobile and WatchOS): Created a native mobile and watchOS app to help patients track allergy symptoms and environmental changes. This app empowered users to proactively manage allergy symptoms, improving overall quality of life.Core Responsibilities:– Spearheaded design for native mobile applications, leading workshops and developing pattern libraries to ensure high-quality, platform-appropriate designs across all patient engagement products.– Collaborated with Apple’s design studio to align on native app standards, establishing IQVIA as a trusted partner in building cohesive, platform-native experiences.– Contributed to IQVIA's patient-themed design system, creating reusable components and patterns that facilitated consistent user experiences across diverse patient-facing applications.– Conducted usability testing and user research to validate design decisions, ensuring product designs met both user needs and regulatory requirements.

I led key initiatives to streamline and innovate digital tools for clinical trials and research support. My work included designing Software as a Medical Device (SaMD) for insulin monitoring, optimizing support processes for Alzheimer's trials, and enhancing platforms for trial search and external research requests.Highlighted Products & Outcomes:– Basal Insulin Monitoring Platform (SaMD): Led the discovery, design, and delivery of a basal insulin monitoring platform for clinical trial investigators, advancing Lilly’s mission to automate insulin infusion through algorithmic integration with CGMs.– Alzheimer’s Support Service Design: Developed a comprehensive support strategy for Alzheimer’s clinical trials, creating tools and processes to facilitate remote cognitive assessments for cognitively impaired patients.– Clinical Trial Search Platform: Enhanced Lilly's clinical trial search platform, adding robust filtering options by drug name, location, and condition. Extensive UX research informed personas and other models that improved patient recruitment and satisfaction.– Investigator-Initiated Research (IIR) Platform: Conducted UX testing and implemented progress tracking for external researchers, improving communication on request statuses and integrating tracking with corporate tools to accelerate the process.Core Responsibilities:– Translated complex medical and business requirements into user-centered design through primary and secondary research, developing personas and journey maps to deepen understanding of clinical trial participants and investigators.– Created high-quality wireframes and prototypes, iterating rapidly based on usability feedback from medical experts, trial participants, and other stakeholders.– Integrated insights from competitive analysis, field studies, and ethnographic research into actionable design enhancements, advancing Lilly's user experience strategy.