Junior Assistant Account Executive
✍🏻Copywriting; developed and refined this skill though composing press releases, media alerts, decks, journal articles and Aduro’s H1 Edit (a report sent to current and prospective clients), completed a high volume to an exceptional standard✍🏻Internal Communications; helped to pioneer an internal Diversity and Inclusion initiative, spearheaded an agency-wide weekly newsletter, contributed to daily news reports summarising current affairs and market updates✍🏻Data Analysis; designed ‘scroll-stopping’ content assets directly influenced by social media strategies, formulated a crisis management statement for a company’s projected profit increase evidenced by upcoming advertising schemes✍🏻Outreach; facilitated promotional outreach schemes, liaised with talent representatives, journalists and columnists✍🏻Pitching; collaborated with the Creative Team to conceptualise wide-reaching campaigns for business and charity clients