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Istanbul, Turkey

Fibabanka is a key player in the Turkish banking sector, serving over 5M+ customers with a team of more than 2K+ employees. The bank focuses on leveraging technology to enhance customer experiences, making banking easier and more accessible, and has been recognized for its digital transformation efforts within the financial sector.• Collaborated with all departments to define the bank’s long-term purpose, strategy, and digital transformation roadmap.• Managed the bank’s GenAI projects, including speech analytics, chatbots, and call steering, driving key innovations.• Led the digital transformation project for Collection, resulting in a 4x increase in outbound calls and a nearly 100% improvement in collection success.• Worked in agile squads to enhance data monetization. Through the "Next Best Offer" project, achieved a 45% increase in sales.• Developed and maintained a comprehensive suite of 100+ reports, dashboards, and visualizations in Power BI, focusing on growth, call centers, collections, and campaigns for executive leadership and 300+ stakeholders.• Collaborated with application development teams to implement data strategies, build data flows, and develop data models.

Istanbul, Turkey

CK Energy is a leading company in Turkey's electricity distribution and retail market, covering approximately 25% of the national market. The company serves over 8 million customers and employs more than 4,000 people.• Drove the development and implementation of data and business intelligence strategy,• Implemented the scalable data architecture and enterprise data warehouse,• Managed the “Data Migration Operation” of the major transformation program (cost of 110M USD).Designed the migration scope and defined the data transfer methodology,• Created the “Live Outage Monitoring System” with using Oracle BI,• Provided the “Extensive Fraud Analysis Environment” with QlikSense,• Managed and mentored a team of data professionals.

Istanbul, Turkey

Cybersoft is the largest ISV in Turkish Banking Industry.• Acted as the product owner for integrating the SAS Customer Intelligence marketing automation tool across 7 interaction channels, including branch, SMS, email, ATM, digital banking, telemarketing and the call center inbound.• Developed 20+ SAP Business Objects campaign performance dashboards and analyzed campaign results and performance.• Created technical documentation, including specifications, test plans, and final solution documentation, ensuring clear communication for all stakeholders.• Led the “Data Cleansing and Quality” project, improving data integrity and operational efficiency.• Designed and implemented a Snowflake-based architectural structure for data mining, enabling in-depth analysis of the customer journey.

Istanbul, Turkey

• Orchestrated the "Sales Force Scorecard" program, supporting the efforts of over 1,000 sales representatives• Designed and deployed the "Audit Reporting System," delivering over 200 comprehensive reports• Created and maintained conceptual, logical, and physical data models using best practices to ensure high data quality• Translated business needs into technical specifications

Istanbul, Turkey

• Developed the data integration flows to integrate the data from different source systems into the Finance data platform,• Processed the data which measures business performance and supports business decisions, KPIs,• Developed the ad-hoc queries, reports and dashboards with based on business lines requirements• Tuned the existing reports and improved their performances• Participated the SAP transformation project

Istanbul, Turkey

• Covered the report and dashboard demands of board of managers or business units, Developed all processes end-to-end (analysis, design, data integration, report / dashboard development, unit test, documentation),• Centralized the reporting system and developed all analytical reports and dashboards,• Designed the enterprise DWH and data marts,• Successfully integrated the SAP Business Objects platform and provided ongoing administration and system maintenance

Istanbul, Turkey

• Ensured the scoping, designing, building, servicing and supporting all new and existing reports / dashboards within the organization,• Developed new datasets to enhanced the existing data warehouse, which will involve developing SSIS packages, writing TSQL code, developed stored procedures/functions,• Developed complex ETL processes and maintenance of existing ETL processes. Ensured any system errors are investigated and resolved,• Modelled the data warehouse architecture and changed the sources from MS Access to SQL Server