What the Global Branding London Company does? Global Branding (GB) is a London based limited consultancy company.Global Branding Consultancy’s speciality is branding and marketing of cities in all their prominent sectors, especially in tourism. GB Team worked in Turkey for 19 years and then carried its headquarters to the UK. Turkey is the 6th most tourist-attracting the country in the world. This success is the result of competent planning and implementation. Global Branding team has also carried out extensive works for 19 years in order for Turkey to become one of the leading destinations in the tourism I have been the Head of Strategic Planning Department for 9 years. Marka Kent Strategic Development Plans regarding tourism of 21 cities in Turkey have been prepared in this department. These plans have been bought by Governorates and Development Agencies, which are the official authorities of Turkish Republic. The plans are the works shaping the cities of Turkey in terms of tourism.Another department of Marka Kent Company in addition to the one preparing Strategic Development Plan is Tourism Branding and Development Department. In this field also City Branding studies of 36 out of 81 cities were conducted by the team in Marka Kent that I coordinated.Eco Tourism Villages is one of the most significant issues for Marka Kent Company in the process of making cities attractive in tourism. Hence, Marka Kent Company established 8 Eco Tourism Villages in Turkey-wide. Establishment of these villages is also under my control. During my 5 years work for Blue, I managed more than 70 Marketing projects and made analysis and developed strategies that could enable them to come into prominence in a market of companies from different sectors. The company, which mainly dealt with creative works before, made a move in the field of marketing planning and started giving services to prominent brands of Turkey in relation to market researches and product positioning following the participation of me. Some of these companies are BİM, the biggest market company, DOĞTAŞ, 2nd largest furniture company in Turkey, and companies like Loft, Colins, Airfel, Rodi, Sanko and Erdemir.
Global Branding London
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DirectorGlobal Branding London Dec 2018 - PresentLondon, United KingdomGlobal Branding (GB) is a London based limited consultancy company.Global Branding Consultancy’s specialty is branding and marketing of cities in all their prominent sectors especially in tourism (City branding).GB branded many cities. Many of these provinces have successfully become attractive destinations in terms of tourism. For example, the number of tourists who came to visit Bilecik Province increased from 15.000 to 1.200.000 as a result of the works executed. Many provinces’,… Show more Global Branding (GB) is a London based limited consultancy company.Global Branding Consultancy’s specialty is branding and marketing of cities in all their prominent sectors especially in tourism (City branding).GB branded many cities. Many of these provinces have successfully become attractive destinations in terms of tourism. For example, the number of tourists who came to visit Bilecik Province increased from 15.000 to 1.200.000 as a result of the works executed. Many provinces’, like Bilecik, Tourism Development Plans prepared by GB team and entrusted us to manage all their branding processes. Identifying Tourism TypesIn order to be able to develop tour packages in tens of tourism types such as history, culture, gastronomy, adventure, nature, etc., it is absolutely necessary to have a vigorous command in all working processes of these tourism types. GB Team has accumulated immense experience in identifying many tourism types and presenting programs related to them as a result of the thousands of interviews and months-long research that we conducted in GB tourism development background.Writing Tourism Package Tour ProgramsGB Team does not only develop strategies in the field, but can also single-handedly write tour package programs. For this reason, more than 100 tourism agencies used package programs that we wrote. Show less
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Founder"Natural Life With Özlem", Natural Products Marketing System Apr 2017 - Dec 2018TurkeyI developed my own brand “Natural Life with Özlem” as a result of healthy and natural life coaching I have been doing as a Freelance since 2004. I set up www.ozlemledogalyasam.com website and created social media channels with the same name. I sell natural and health products via www.gittigidiyor.com, E-bay’s company in Turkey. Apart from e-commerce websites, I market health and natural products door to door in Istanbul with natural products distribution and marketing system I… Show more I developed my own brand “Natural Life with Özlem” as a result of healthy and natural life coaching I have been doing as a Freelance since 2004. I set up www.ozlemledogalyasam.com website and created social media channels with the same name. I sell natural and health products via www.gittigidiyor.com, E-bay’s company in Turkey. Apart from e-commerce websites, I market health and natural products door to door in Istanbul with natural products distribution and marketing system I established in Istanbul. I , who received a considerable number of viewers in social media, set up a very successful marketing system. Show less
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Certified Life CoachNatural Life With Özlem Jan 2013 - Dec 2018TurkeyStarting as a personal hobby, an interest in natural and healthy life turned into a life style within a short period. I travelled all over Turkey and got training from more than 10 prominent Chiropractors (healers) in Turkey such as Ali Seydi Gültekin, Özgür Düzgün, İsmail Yıldızkol, Kürşat Başar, and Mukaddes Ersoy. I conducted studies regarding medicinal plants for healthy life in Turkey. I have been a life coach as implementer of acupuncture, bioenergy, phytotherapy… Show more Starting as a personal hobby, an interest in natural and healthy life turned into a life style within a short period. I travelled all over Turkey and got training from more than 10 prominent Chiropractors (healers) in Turkey such as Ali Seydi Gültekin, Özgür Düzgün, İsmail Yıldızkol, Kürşat Başar, and Mukaddes Ersoy. I conducted studies regarding medicinal plants for healthy life in Turkey. I have been a life coach as implementer of acupuncture, bioenergy, phytotherapy, cupping, medicinal leach, radioesthesia, and kinesiology. I have marketing channels (Facebook, Instagram,Youtube) where I sell healthy and Natural Products of “Natural Life with Özlem”. Show less
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Press CommunicationsOzlem On Press Jan 2010 - Dec 2018Istanbul, TurkeyThe works of me was in the news of a country-wide national channels and other media channels in Turkey.
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Head Of Strategic Planning DepartmentIlgi Advertising Agency - Marka Kent City Branding - V 1 Oct 2009 - Dec 2018Istanbul, Turkeyİlgi Advertising Agency offers services under the brand name of MARKA KENT in Turkey. Marka Kent is specialized in City branding and preparing Governmental Development Plans. I have been the Head of Strategic Planning Department for 9 years. Marka Kent Strategic Development Plans regarding tourism of 21 cities in Turkey have been prepared in this department. These plans have been bought by Governorates and Development Agencies, which are the official authorities of Turkish… Show more İlgi Advertising Agency offers services under the brand name of MARKA KENT in Turkey. Marka Kent is specialized in City branding and preparing Governmental Development Plans. I have been the Head of Strategic Planning Department for 9 years. Marka Kent Strategic Development Plans regarding tourism of 21 cities in Turkey have been prepared in this department. These plans have been bought by Governorates and Development Agencies, which are the official authorities of Turkish Republic. The plans are the works shaping the cities of Turkey in terms of tourism. Strategic Development Plan of 21 out of 81 cities in Turkey has been prepared by Marka Kent coordinated by me . These cities are Bolu, Düzce, Sakarya, Yalova, Kocaeli, Samsun, Ordu, Giresun, Rize, Trabzon, Artvin, Kartepe, Gümüşhane, Amasya, Van, Bitlis, Muş, Hakkari, Manisa, Mardin and Şanlıurfa. A team coordinated by me conduct field study during preparation of Strategic Development Plans. I coordinate a team of 8 people in average at this field. Trekking routes are visited and points to get service in the villages are determined in order to designate brand values of nature tourism at the field. Clothes reflecting local culture in the villages are identified. Regional food is scanned and villagers are organized to be ready when tourists come. Owing to the fact that I am also an authorized person of the company, I also conduct top level meetings such as with Governors and Ministers. During the feasibility works of the region, the most important issue is to meet tourism stakeholders face to face. I conduct one-to-one meeting with tourism professionals at all positions. Show less
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Head Of Strategic Planning DepartmentIlgi Advertising Agency - Marka Kent City Branding - V2 Jul 2009 - Dec 2018Istanbul, TurkeyAnother department of Marka Kent Company in addition to the one preparing Strategic Development Plan is Tourism Branding and Development Department. In this field also City Branding studies of 36 out of 81 cities were conducted by Marka Kent. I also have made tourism market positioning of 8 out of 36 cities and directed entire City Branding period. These cities are Adana, Mersin, Amasya, Bolu, Düzce, Sakarya, Kocaeli and Giresun. I coordinated preparations of… Show more Another department of Marka Kent Company in addition to the one preparing Strategic Development Plan is Tourism Branding and Development Department. In this field also City Branding studies of 36 out of 81 cities were conducted by Marka Kent. I also have made tourism market positioning of 8 out of 36 cities and directed entire City Branding period. These cities are Adana, Mersin, Amasya, Bolu, Düzce, Sakarya, Kocaeli and Giresun. I coordinated preparations of the publicity works beginning from institutional identity processes of cities. I organized regional activities in implementing strategies in the field revealing touristic and cultural details of the city. I set up a system in 8 cities to let all processes run smoothly from the time tourists enter into the city until they leave. I presented tourism products to tourism market organizing fame trips to tourism travel agencies and tourism guides. I had City stands organized and directed the activities in their contents in order to publicize the cities with customers in the Tourism Fairs. City administrators received 4 awards thanks to the fair stands prepared with the coordination of me. Show less
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Festival CoordinatorIlgi Advertising Agency - Marka Kent City Branding - Volume 3 Jul 2009 - Dec 2018Istanbul, TurkeyI organized Culinary Festival in Adana, one of the cities where the city branding system was set up. Over 65 thousand visitors visited the festival which more than 100 restaurants and food companies participated in. Festival was selected as the largest Food festival in Turkey. Details can be seen from the website www.adanalezzetfestivali.com
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Eco Tourism ExpertIlgi Advertising Agency - Marka Kent City Branding - Volume 4 Jul 2009 - Dec 2018Istanbul, TurkeyEco Tourism Villages is one of the most significant issues for Marka Kent Company in the process of making cities attractive in tourism. Hence, Marka Kent Company established 8 Eco Tourism Villages in Turkey-wide. Establishment of these villages is also under my control.
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Company Partner And Marketing ExecutiveBlue Marketing And Advertisement Agency Inc. ( B.L.U.E ) Jan 2004 - Jun 2009Istanbul, TurkeyBLUE has offered marketing and advertising agency services to many leading companies of Turkey. BLUE has had more than 30 full-time employees. BLUE offered over 400 companies services from 2000 to 2009. I joined Blue as a company partner 3 years after the foundation of the company. The company, which mainly dealt with creative works before, made a move in the field of marketing planning and started giving services to prominent brands of Turkey in relation to market researches and… Show more BLUE has offered marketing and advertising agency services to many leading companies of Turkey. BLUE has had more than 30 full-time employees. BLUE offered over 400 companies services from 2000 to 2009. I joined Blue as a company partner 3 years after the foundation of the company. The company, which mainly dealt with creative works before, made a move in the field of marketing planning and started giving services to prominent brands of Turkey in relation to market researches and product positioning following the participation of me. Some of these companies are BİM, the biggest market company, DOĞTAŞ, 2nd largest furniture company in Turkey, and companies like Loft, Colins, Airfel, Rodi, Sanko and Erdemir. Marketing Department where I also personally worked as a reporter made market analysis, sector analysis and SWOT analysis for the customers of Blue, identified target groups for them and prepared Strategic Marketing Plans for these companies. Thanks to these reports, many companies conducted their product positioning successfully and gained their place in the market. I, who personally managed field survey and market analysis studies of companies whose SWOT analysis to be conducted, used my interviewing background in Blue too and conducted one-to-one field interviews successfully I also guided companies in the process of putting the strategies of customers into practice and monitored advertising campaigns prepared in different departments of the company. Thus, I gained more experience in terms of both strategic planning and putting strategies into practice. During my 5 years work for Blue, I managed more than 70 Marketing projects and made analysis and developed strategies that could enable them to come into prominence in a market of companies from different sectors. I is eager to conduct these activities that I have done for different target groups and corporations for companies coming to England from Turkey or different countries all over the world. Show less
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ActressAds Mar 1999 - Aug 2007TurkeyI got acting and diction training. I have acted in many commercials and introductory films for 19 years.
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News AnchorChannel 6 Feb 2000 - Jul 2001TurkeyI worked as an anchorwoman for prominent national TV channels. I directed live broadcast. I moderated discussion programs.
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TeacherMinistery Of Education In Turkey Sep 1999 - Jun 2001Istanbul, TurkeyAfter I graduated from 4 year Physics department, I worked as a physics teacher and classroom teacher in primary school, secondary school and high schools affiliated with the Ministry of Education in the province of Istanbul.
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Costumer ServiceGunes Hediyelik Jan 1995 - Aug 1997Istanbul, TurkeyI started working during my university education. While I was studying in the Physics department, which is hard to study, I also worked as a Customer Representative for Güneş Souvenir, one of the leading souvenir companies in Turkey, for 3 years. Here, I gained expertise in the field of marketing and one to one wholesale customer relationships.
Ozlem Celik Education Details
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Journalism -
Physics
Frequently Asked Questions about Ozlem Celik
What company does Ozlem Celik work for?
Ozlem Celik works for Global Branding London
What is Ozlem Celik's role at the current company?
Ozlem Celik's current role is Global Branding London şirketinde Director.
What schools did Ozlem Celik attend?
Ozlem Celik attended Marmara Üniversitesi, İstanbul Üniversitesi.
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Ozlem Celik
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