Pavel Ustinov Email & Phone Number

Prague, Czechia

- Implemented a modern CRM system (Pipedrive) in the company. This included selecting the system based on company requirements, developing a migration plan, integrating with external lead sources (website, online chat), onboarding employees, providing ongoing support, and expanding its functionality.- Created reports and dashboards to measure the effectiveness of the Sales Department, laying the groundwork for KPI implementation.- Developed real-time reports and dashboards for the Marketing Department to track budget efficiency by source (Ads + SEO) using Google Looker Studio.

Prague, Czechia

- Project Management 5+ company project- Task management and mentoring with IT + Marketing specialists (Front, DevOps, SEO, Ads etc)- Increase conversion rates based on data (Google Optimize, Hotiar map)- Creating marketing reports using multiple data sources (Google Looker Studio / Data Studio)- Writing product documentation and keeping it up to date. Creation of video manuals for employees.(Confluence)- Migration of project task management to Monday. com with further migration to Notion (TS, Customization, NodeJs+GraphOL as migration)- Improve Team Spirit in the team

Prague, Czechia

- Responsible for entire email life cycle from developing email marketing strategies to implementing and reporting- Designing and optimizing email campaigns to support marketing objectives- Preparations of email templates in HTML, CSS also MJML framework- Setting up email marketing automation and campaigns in Mailjet email marketing tool- Creating customer journey map and automate email series- Conducting competitive market research to optimize existing strategies- Monitoring, analyzing and reporting i.e bounce rate, open rate, click through rate, etc for specific email campaign and provided recommendations to improve strategies- Co-operating with designers and content writers to ensure the flow of attractive, well-written emails

Prague, Czechia

Launched a project for 3D printing buildings for an exhibition at a 1:87 scale- Strategically planned the project goals- Assembled a team of 14 high-quality 3D designers- Assigned tasks and monitored their progress- Negotiated and established a partnership with a government institution.

Prague, Czechia

- Developed a network of commercial conference websites- Set up automation for event sales - Created a LinkedIn bot that covers the functionality of junior sales managers with a warm up to sales. - Launched ERP for business based on ERPnext with connection to lead generation sources (website, LinkedIn bot)