As an MBA Senior Leader with over 20 years of international experience across EMEA and APAC markets within the creative industries—specifically Fashion, Advertising, and International Creative Schools—I specialize in change management, strategy development, and fast growth expansion plans.My professional journey has been marked by a strong emphasis on critical analysis and strategic thinking, always guided by an ethical approach. I possess persuasive negotiation skills and adept political acumen, essential for conflict resolution and aligning diverse interests. Fluent in four languages (english, español, français, catalan) I thrive in dynamic, multicultural environments.In my role as Executive Director at The Animals Observatory, I lead a dedicated team of 25 individuals, collectively driving towards excellence. With a sales budget of 8 million euros, I orchestrate strategic initiatives aimed at maximizing market potential. Based in Barcelona, my focus extends to overseeing key markets in Paris and Seoul, where I drive growth and nurture enduring partnerships.My responsibilities go beyond profit margins; I am deeply committed to fostering sustainable growth. By meticulously developing and executing positioning and expansion strategies, I strike a balance between enhancing brand value and ensuring short-term profitability. Importantly, these efforts are grounded in Environmental, Social, and Governance (ESG) principles, reflecting our steadfast dedication to responsible business practices.- Leadership in multicultural and management of a high-performance team of more than 20 people - Business transformation. From single distribution to the omnichannel hybrid model with more than 150 fashion points of sale. From traditional BTL services to 360º integrated advertising services- Fast and solid global brand positioning strategy in two years in a new segment- Articulation of a four-year financial and expansion plan to multiply turnover by 4, with special focus on EMEA and APAC markets.- Fast international expansion plans, ensuring double-digit annual percentage of growth - Balance of corporate culture capabilities and expanding start-up culture- Motivational, human and expansive communication capacity.- Lateral thinking and design thinking skills- Personal commitment to achieve positive social impact in my business activity.My passion for work is what I also put into the things I like: writing stories, reading, learning about art and doing regattas with my rowing team.