Pablo Montanaro
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Pablo Montanaro Email & Phone Number

Executive Director at The Animals Observatory
Location: Greater Barcelona Metropolitan Area, Spain 10 work roles 2 schools
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Current company
Role
Executive Director
Location
Greater Barcelona Metropolitan Area, Spain

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Pablo Montanaro is listed as Executive Director at The Animals Observatory, based in Greater Barcelona Metropolitan Area, Spain. AeroLeads shows a matched LinkedIn profile for Pablo Montanaro.

Pablo Montanaro previously worked as Presidente at Modacc - Clúster Català De La Moda I El Tèxtil and Vicepresident at Modacc - Clúster Català De La Moda I El Tèxtil. Pablo Montanaro holds Mba, Part Time from Esade Business School.

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The Animals Observatory

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Profile bio

About Pablo Montanaro

As an MBA Senior Leader with over 20 years of international experience across EMEA and APAC markets within the creative industries—specifically Fashion, Advertising, and International Creative Schools—I specialize in change management, strategy development, and fast growth expansion plans.My professional journey has been marked by a strong emphasis on critical analysis and strategic thinking, always guided by an ethical approach. I possess persuasive negotiation skills and adept political acumen, essential for conflict resolution and aligning diverse interests. Fluent in four languages (english, español, français, catalan) I thrive in dynamic, multicultural environments.In my role as Executive Director at The Animals Observatory, I lead a dedicated team of 25 individuals, collectively driving towards excellence. With a sales budget of 8 million euros, I orchestrate strategic initiatives aimed at maximizing market potential. Based in Barcelona, my focus extends to overseeing key markets in Paris and Seoul, where I drive growth and nurture enduring partnerships.My responsibilities go beyond profit margins; I am deeply committed to fostering sustainable growth. By meticulously developing and executing positioning and expansion strategies, I strike a balance between enhancing brand value and ensuring short-term profitability. Importantly, these efforts are grounded in Environmental, Social, and Governance (ESG) principles, reflecting our steadfast dedication to responsible business practices.- Leadership in multicultural and management of a high-performance team of more than 20 people - Business transformation. From single distribution to the omnichannel hybrid model with more than 150 fashion points of sale. From traditional BTL services to 360º integrated advertising services- Fast and solid global brand positioning strategy in two years in a new segment- Articulation of a four-year financial and expansion plan to multiply turnover by 4, with special focus on EMEA and APAC markets.- Fast international expansion plans, ensuring double-digit annual percentage of growth - Balance of corporate culture capabilities and expanding start-up culture- Motivational, human and expansive communication capacity.- Lateral thinking and design thinking skills- Personal commitment to achieve positive social impact in my business activity.My passion for work is what I also put into the things I like: writing stories, reading, learning about art and doing regattas with my rowing team.

Current workplace

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The Animals Observatory
The Animals Observatory
Executive Director
Barcelona, CT, ES
10 roles · 25 years

Pablo Montanaro work experience

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Executive Director

Barcelona Y Alrededores, España

Development of positioning strategy to place The Animals Observatory among the segment of affordable luxury children's creative brands.Ensuring double-digit annual percentage growth in the first 6 years of development and 100% compliance with the repayment objectives of the start-up loan, maintaining uninterrupted positive EBITDA from the third year of activity.Successfully transformation of the WHS commercial mode into a hybrid omnichannel model with a greater presence in the… Show more Development of positioning strategy to place The Animals Observatory among the segment of affordable luxury children's creative brands.Ensuring double-digit annual percentage growth in the first 6 years of development and 100% compliance with the repayment objectives of the start-up loan, maintaining uninterrupted positive EBITDA from the third year of activity.Successfully transformation of the WHS commercial mode into a hybrid omnichannel model with a greater presence in the most important department stores of South Korea.Currently managing monobrand stores successfully generating positive ebitda the first year.Design and implementation of a brand introduction and development plan in the most competitive fashion markets in the world: Paris, Seoul, Tokyo, New York, ShanghaiCreation and management of a high-performance team of 25 people prepared for change and creative and multicultural environments. Managing a decentralized team in Barcelona, Paris and Seoul.Identification and building strong commercial relationships with critical long-term partners in key markets.Developing key business partnerships with international stakeholders.Articulation of a four-year financial and expansion plan to multiply turnover by 4, with special focus on EMEA and APAC markets.Identification and integration of technological platforms (Shopify, SapBusiness One) to guarantee profitable scalability and progressive omnichannel integration of physical and digital sales channels.3-year plan to implement Bcorp accreditation with the goal of accreditation in 2025. Integrated focus on the United Nations SDGs and the shared value of the World Economic Forum Show less

Vicepresident

Barcelona

Promoting a dynamic of strategic transformation of the sector to promote fashion as an economic development pole in Southern Europe. Fundamentally focused on the opportunities coming from new regulation and digital technologiesManaging a Design Thinking project with 70 leading companies and 10 Key opinion leaders for the transformation of the sector.Creation of Moda Hub: The Fashion digital commerce observatory financed by Next Generation.

Communications & Advertising Area Director

Barcelona

Development of academic programs specialized in advertising & communication

2002 - 2011 ~9 yrs

Digital Strategic Advisor Associated

Barcelona, Catalonia, Spain

Integrated communication and lifestyle positioning strategies

Feb 2007 - 2010

Managing Director

Barcelona, Catalonia, Spain

Primarily responsible for the executive direction of the agency and shaping multiple growth channels. General direction of the strategy, daily supervision of operations and performance of the team of 25 people, identification and development of relationships with key clients and strategic partners and development and execution of the annual plan.The successful implementation of advanced loyalty programs to complete the DDB Group's 360-degree service portfolio: Advertising, public… Show more Primarily responsible for the executive direction of the agency and shaping multiple growth channels. General direction of the strategy, daily supervision of operations and performance of the team of 25 people, identification and development of relationships with key clients and strategic partners and development and execution of the annual plan.The successful implementation of advanced loyalty programs to complete the DDB Group's 360-degree service portfolio: Advertising, public relations, social reputation, positioning services and loyalty programs.Creation and training of a high-performance team to track key metrics such as ROI rate; conversion rate and customer acquisition. Interpretation of data to identify patterns.Identification, acquisition and loyalty of large corporate clients for the implementation of effective loyalty: Caixabank, Volkswagen - Audi, Telefonica, Racc Insurances.The execution of loyalty programs generated an average increase in sales of 20% of our customers only with optimal data management.Co-creation of new business models between the agency and the client in different sectors. Financial: new concepts of investment funds, new uses of electronic tools of payment Automotive: new B2B customer service such as intranet service portals for retailers. Insurance: loyalty rewards programs focused on cross-selling strategies. Show less

Jan 1998 - Jan 2007

Account Executive

Barcelona, Catalonia, Spain

Account management and executive development relationship marketing programs

Feb 1996 - Dec 1998

Planner

Paris, Île-De-France, France

Strategic and creative development of brand positioning to generate naming

Jan 1993 - Jan 1996
2 education records

Pablo Montanaro education

Mba, Part Time

My university training in CC. of Communication was completed with an MBA at ESADE that gave me the necessary foundation in business.

FAQ

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What company does Pablo Montanaro work for?

Pablo Montanaro works for The Animals Observatory.

What is Pablo Montanaro's role at The Animals Observatory?

Pablo Montanaro is listed as Executive Director at The Animals Observatory.

Where is Pablo Montanaro based?

Pablo Montanaro is based in Greater Barcelona Metropolitan Area, Spain while working with The Animals Observatory.

What companies has Pablo Montanaro worked for?

Pablo Montanaro has worked for The Animals Observatory, Modacc - Clúster Català De La Moda I El Tèxtil, Colegiatura Colombiana (Institución Universitaria), Istituto Europeo Di Design, and Newlink Spain.

How can I contact Pablo Montanaro?

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What schools did Pablo Montanaro attend?

Pablo Montanaro holds Mba, Part Time from Esade Business School.

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