Jacqueline Park Email and Phone Number
Jacqueline Park is a Senior Manager, Customer Marketing at Kraft Heinz. She is proficient in Japanese.
Kraft Heinz
View- Website:
- kraftheinzcompany.com
- Employees:
- 26490
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Senior Manager, Customer MarketingKraft HeinzEvanston, Il, Us -
Product ManagerSamsung Welstory Feb 2020 - May 2022Seoul, South KoreaSpearheaded synthesizing machine learning based menu recommender for a diet app, managing cross-functional team of 6 and stakeholder communicationLed team of engineers and healthcare specialists to construct personalized diet coaching SaaS productIn charge of planning product roadmap and develop go-to-market strategy for an industry-first personalized meal subscription serviceDeveloped customer segmentation framework based on taste profiles of food tracking app users to optimize and strengthen customer contentDefined, prioritized features, and provided technical requirements to develop "Welgreener" feature - a sustainability tool enabling users to record and monitor food waste
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F&B Concept Development ManagerSamsung Welstory Aug 2015 - Dec 2018Seoul, South KoreaManaged end-to-end development of 9 restaurants in the B2C sector from plan to launch, orchestrating a team of operations manager, chefs, nutritionists, marketer, procurement, and designersFacilitated and analyzed 15+ consumer beta tests/interviews to introduce a unique menu portfolio for Everland, Korea’s largest theme park, and led renovation of 3 restaurants on site driving twofold sales growthTransformed student cafeteria concept for Seoul National University to capture customer needs while optimizing business modelAssessed and identified market potential to launch first halal service for Welstory, establishing guidelines for expansion of halal services in office and hospital sectors
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Lead Project ManagerSamsung Welstory Jan 2013 - Jul 2015Seoul, South KoreaLed a cross-functional team to conduct staff cafeteria renovation of 3 Samsung employee training centers and 2 hotels, managing B2B stakeholder communication and negotiation on terms of contract
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Junior Project ManagerSamsung Everland Aug 2011 - Dec 2013Seoul, South KoreaConducted end-consumer surveys and analysis for renovation projects of 5 Samsung Electronics cafeterias to incorporate menus to maximize revenue and increase satisfactionCollaborated to design "Staff Cafeteria Development Process," a standard guideline for developing new/renewal staff cafeteria
Jacqueline Park Education Details
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Major: Management Science, Pathway: Technology Management -
Food Culture, Communications & Marketing -
Bachelor Of Commerce
Frequently Asked Questions about Jacqueline Park
What company does Jacqueline Park work for?
Jacqueline Park works for Kraft Heinz
What is Jacqueline Park's role at the current company?
Jacqueline Park's current role is Senior Manager, Customer Marketing.
What schools did Jacqueline Park attend?
Jacqueline Park attended Northwestern University - Kellogg School Of Management, University Of Gastronomic Sciences - Pollenzo, University Of Toronto, 慶應義塾大学.
Who are Jacqueline Park's colleagues?
Jacqueline Park's colleagues are Chris Van Herck, Jansen Powell, Thresah Yeni, Lee Tran, Hosy Kory, Ignacio Campos Villalta, Karen Geisler.
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