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Parth Patel is listed as Growth Marketing Lead @TalentEdge (UpGrad), Ex-Vedantu | IIM Bangalore based in Bengaluru, Karnataka, India. AeroLeads shows a matched LinkedIn profile for Parth Patel.
Parth Patel previously worked as Growth Marketing Lead at Upgrad and Associate Director - Growth Marketing at Vedantu. Parth Patel holds Master Of Business Administration - Mba, Business Administration And Management, General, 2.86/4 from Indian Institute Of Management Bangalore.
A seasoned Growth Marketing Lead with over 5 years of experience across leading tech and education companies. Currently, I lead Growth Marketing at upGrad, where I have successfully driven zero-to-5 Cr+ annual growth and achieved a 20% quarterly revenue increase for TalentEdge.I possess advanced proficiency in marketing tools and analytics platforms such as Clevertap, Google Analytics, and Tableau. My academic background includes an MBA in General Management & Strategy from IIM Bangalore and a B.Tech in Electrical Engineering from NIT Surat. My achievements in driving revenue growth, optimizing processes, and leading cross-functional teams highlight my expertise in growth marketing and strategic planning.
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Bengaluru, India
1. Leading the Growth Charter at TalentEdge including Creative Designs, Product Journeys, Maketing Journeys, UI/UX & Social Media Marketing.2. Additionally, Lead the complete Retention Marketing Channel across UpGrad Working Professionals Network with focus on Engagement, Retention & Reactivation.
Bengaluru, Karnataka, India
1. Designed and executed Annual Operating Plan 2021- ‘22 for business growth with focus on digital and brand channels (3x revenue growth YoY)2. Owned & executed end-to-end marketing P&L for Vedantu for FY’21 & FY’22 (Built cost efficiency of 30% and improved ROAS by 50% YoY)3. Evaluated & executed lead qualification models for optimized sales & marketing.
Bengaluru, Karnataka, India
1. Co-Ideated Cost Attribution Model, improved ROI by 25% & increased Cust. Retention by 20%2. Designed & Implemented Lead Scoring Model, Improved Sales Conv. by 0.5% & Rev. by Rs. 61L3. Created Lead Allocation Plan, conducted Mkt. Res. to launch 3 New Hubs, expected Rev. Rs. 20L4. Optimized Cust. Targeting, reduced mktg. cost by 10%,improved CTR & CVR by.
Activities and Societies: 1. Awarded PPI, P&G CEO Challenge, 1st of 55 (165 participants) , Business Simulation Game 2. Achieved 3.5+ GPA.
Activities and Societies: 1. Placement Offer , Oracle Financial Services & Software, 1/200+ for exemplary performance 2. Best Project.
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Parth Patel is listed as Growth Marketing Lead @TalentEdge (UpGrad), Ex-Vedantu | IIM Bangalore.
Parth Patel is based in Bengaluru, Karnataka, India.
Parth Patel has worked for Upgrad and Vedantu.
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Parth Patel holds Master Of Business Administration - Mba, Business Administration And Management, General, 2.86/4 from Indian Institute Of Management Bangalore.
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