Director Neuroscience
CurrentAs a BASES Neuroscience Director, I apply cutting-edge neuroscience methodologies to analyze consumer responses to marketing stimuli. With a Ph.D. in Neuroscience, an extensive experience in scientific research, data analysis and applying neuroscience principles in developing products and strategy as an entrepreneur, I serve as a subject matter expert and crucial point of contact for clients to bridge the gap between fundamentals and application of neuroscientific principles.