Product Manager
● Headed development of a new video camera accessories product category for the Cool-Lux brand, introducing over 40 new products, breathing new life into the declining brand.● Designed parts, assemblies and provided production ready blueprints and bills of material for new products using Solidworks CAD.● Fabricated prototypes using CNC mill, manual milling machine, lathe, 3D printer, laser cutter, CNC wood router, waterjet, vinyl cutter, etc.● Applied industry knowledge and customer feedback to conceptualize, prototype and bring successful new products to market.● Sourced and negotiated with vendors for custom production parts and standard assembly components.● Created ecommerce website store.cool-lux.com on the Shopify platform, wrote product descriptions, produced product overview videos and all other information.● Forged new partnerships with industry experts and social influencers to promote products and drive traffic.