Patrick Ridge Email & Phone Number

Plano, Texas

Plano, Tx

Charged with increasing market share in Fashion Accessories in which growth had been stagnant over the previous several years. Benchmarked competitors and successfully increased market share each quarter and grew business at a substantially faster rate than the company or industry. Added over $60M in volume during first two years in position. Added $80M in volume or +67% to date.Architect of the new vision of the Women’s Accessories Shop at JCP. Re-imagined all aspects of the merchandise, presentation, sourcing, product development, branding, value and marketing. Created boutique merchandising concept as focal point of department while maintaining stronger category statements within the shop. Unified private brands into one singular brand to deliver a powerful merchandising story.Partnered with both domestic and direct import resources to develop the most compelling accessory footwear department in the industry, creating a 44% increase in sales.Collaborated successfully with key national brand suppliers and designers to launch new Liz Claiborne, Nicole by Nicole Miller, Allen B Schwartz and Olsenboye sunglass lines.Earned 2009 CEO Stock award. Led team to the number one sales and profit results in company for 2010 and received Chairman’s Award for #1 Buying Team in entire company.

Plano, Tx

Charged with the responsibility of turning around a department that had suffered from several consecutive years of declining sales and profit margins. Successfully reversed sales declines within six months of taking over the department and grew volume to a total increase of 22% in 2 years.Implemented new processes and procedures to better manage the business while building the morale and respect of the entire team. Re-built supplier relationships based on respect and candor.Achieved number one sales and profit performance to plan for fiscal 2007 and received Chairman’s Award as well as 2007 CEO Stock Award.Facilitated successful transition to Sephora Inside JCPenney. Capitalized on opportunity to transfer sales and receipt dollars to Accessories to fuel unprecedented growth.Led and managed both Cosmetics and Accessories teams during final 18 months prior to the transition to Sephora.

Plano, Tx

Fully responsible for the planning, purchasing, controlling and merchandising of small leather goods, minibags, and national brand handbags in non-leather classification.Drove business to an increase of 10%. Beat sales and profit plan each quarter. Achieved top quartile in performance each year as associate buyer. Successfully launched $10M Bisou Bisou handbag line in collaboration with Michelle Bohbot.Grew minibags from $10M to a $30M business.Designed and developed a one million unit small leather goods program responsible for $9M in sales off of a single table.Earned 2005 CEO Stock Award.

Atlanta, Ga

Managed the basic merchandising activities of the men's and women's accessories division to ensure approved sales and gross profit objectives were attained. Developed basic merchandise assortment plans for 24 district stores. Supervised 24 Basic Logic Associates. Performed store visitations to advise management of merchandise placement, core standards, space allocation & selling techniques.Achievements included:Number 1 in sales gain and gross profit improvement in the company for Fiscal Year 2000.