Owner, Director Of Special Projects
CurrentAs Director of Special Projects, I work primarily with establishing new marketing efforts -- in 2023 our new projects include a customizable CRM and a WiFi Marketing Platform.I also work with regional nonprofit/charitable organizations, in a business development. Among other things, I create connections between these organizations and the local business community.Efforts include IXI efforts listed below and: - Collaborating with staff, BoD, partners, vendors, etc. to carry out the mission and goals - Developing/updating a comprehensive business development plan - Developing program sustainability strategies to ensure financial viability of programs and services - - Identifying business opportunities - Building partnerships and alliances that extend the organization’s brand in the community and increase avenues of support - Generating positive community awareness of the organization, its mission and impact, and strengthens its reputation with business partners, clients and the community we serveIXI provides: - Digital Marketing Strategies - Cause Marketing - Small Business, Startup & Nonprofit Marketing - Website Design & Development - Search Engine Optimization (SEO) - Local Search Optimization - Social Media Optimization - Conversion Optimization - Pay Per Click Campaign Management - Retargeting Campaign Management - Geofencing Campaign Management - Email Marketing Campaign Management - Online Marketing Plan Creation and Implementation - Promotional products - Customized CRM Development & Support (Based on HighLevel) - WiFi Marketing============================2012 "Harford Award" Winner for R&D2013 US Chamber of Commerce "Blue Ribbon Award" Winner for "Top 100 Small Businesses"2014 Harford County Chamber of Commerce Member of the Year2015 Governor's Volunteer Service Certificate2017 Governor's Volunteer Service Certificate