Patrick Rona Email & Phone Number

Sheffield, GB

Sheffield, GB

Various

She1k, Singapore: Participated as a C-Shark panelist and investor in the 2022 fundraising round for this female-led angel investor syndicate based in Singapore. Jitjatjo, Singapore, Sydney, NY: Worked closely with the CEO and seed investors to develop the initial business plan, brand platform, and marketing strategy to launch what is now one of the top.

Singapore, Singapore

• Responsibilities included developing and executing innovative brand marketing and thought leadership activities that supported strategic and commercial priorities across International Markets targeting employees, B2C.
• Brand strategy – led the development of the brand strategy for the launch of new health services offerings in Hong Kong, UAE, and UK. Currently leading the development and implementation of our new global brand.
• Brand innovation – led an innovation hackathon that resulted in a partnership with Ellipsis Health, and the launch of Cigna StressWaves, a brand platform that enabled people around the world to measure their stress.
• Brand health – 20%+ improvements in brand awareness, engagement, favorability, and consideration in key markets across IM.
• Company reputation – the StressCare / StressWaves platform developed and managed by the brand team has won several industry and creative awards, including a Cannes Lion for digital/data innovation (2021).
• Other – part of the core team that successfully transitioned 6 APAC markets to Chubb as part of a $5.36 billion sale of our supplemental insurance businesses.

Singapore

Responsible for strengthening MW APAC’s digital marketing capabilities; growing digital service revenue and profit; leading digital and brand marketing programs for clients such as Cigna, Coca Cola, L’Oreal, MasterCard, Microsoft, and Nestle; and building innovation partnerships with Facebook, Google and start-up incubators. Member of MW Global Digital.

London, Singapore

Responsible for leading and expanding DDB Groups’ digital marketing capabilities across EMEA and then APAC; growing digital service revenue and profit; and leading digital and brand marketing programs for clients such as Fonterra, McDonald’s, Ericsson, Knorr, Saudi Telecom, Heineken, and VW.

London, Singapore

Member, Global Executive Committee, Tribal WorldwideAs a member of the Tribal Worldwide Global Executive Committee, I was responsible for working with the other GEC members and DDB Group CEO, Chuck Brymer, to define and implement the vision, mission, and strategy for Tribal Worldwide. The GEC was also responsible for converting global growth / new business.

London, UK

As the global digital brand marketing lead for Ogilvy’s Unilever account, I was responsible for all aspects of the relationship across 11 Unilever brands including revenue, profit margin, strategy, creative output and client satisfaction. Innovation and thought leadership – led the development of three digital innovation centers in key Unilever offices in.

London, UK

Responsible for all aspects of Craik Jones’ digital offering including the digital strategy and creative output for brands including Land Rover, Gordon’s Gin, and Orange mobile. Increased digital revenue from less than 10% of total revenue to over 35% in two years.

New York, US; London, UK

Senior Vice President (2005-06), Vice President (2002-05), Director (2000-02), Associate Director (1999-2000)Co-led client service team, and relationships with several of the agency’s largest US and UK/European clients including Morgan Stanley, Ericsson, Royal Bank of Scotland (RBS), GlaxoSmithKline (GSK), and Unilever. Top office revenue generator from.

New York, US

Senior Manager / Account Director / Group Account DirectorManaged client relationships including Blue Cross & Blue Shield, HP, Kmart, Pepsi-Lipton, and Unilever.

New York, US

Manager, International Business DevelopmentFirstMark Holdings was a private equity firm that invested in and managed a series of wireless communications ventures across Latin America. Responsible for developing business plans and financial models, assessing legal, financial and operational viability of proposed ventures, and coordinating investments with.

Ba, History, Biology

Senior Management Program Graduate Degree, Tourism And Travel Services Management

Omnicom University, a partnership between communications holding company Omnicom, Babson College and Harvard University, is considered the.