Patrisha Yabes Email & Phone Number

Hayward, CA, US

• Lead the direction and execution of influencer marketing campaigns, strategic partnershipswith influencers/creators and budget across channels to build brand fame and community engagement on consumer and pro social.
• Manage influencer contract process from negotiating, executing, and renewal
• Establish best practices for optimizing content (video, imagery, GIF, etc) across channels.
• Manage and scale affiliate program
• Develop influencers content calendars for Instagram, Facebook, TikTok, Pinterest, and Youtube
• Create trending content with influencers and organize events and photo shoots to developmore/new/innovative content for our social pages

• Establish new influencer program.
• Process monthly affiliate payments through Refersion and provide reporting on affiliate revenue.
• Develop and execute influencer marketing campaigns through all social media channels.
• Build and establish relationships with all affiliates and influencers through gifting partnerships, affiliate program, and product campaigns.
• Plan and execute events for BELLAMI community.

• Main point of contact for over 90+ accounts.
• Work with Senior SEO Strategist to provide the best SEO strategy for client goals and growth.
• Provide monthly analytical reports on clients campaign performance.
• Oversaw SEO campaign and monitor each step of the order fulfillment.
• Create proposals for potential and current clients.

Las Vegas, Nevada, United States

• Oversaw the design and production of visual and media materials used to enhance the Raiderette brand.
• Planned and organized social media calendar.
• Drove results and achieved desired outcomes in a fast-paced environment on various projects/campaigns.
• Utilized creative storytelling skills to independently design all artistic aspects for the department.
• Created and published original social media content.
• Researched and connected with outside vendors for creative influence when needed.

• Monitored the latest fashion trends to keep client curations up to date.
• Measured client needs through creating a personal styling experience for each individual client.
• Focused on establishing long term relationships with clients through personalized notes.
• Maintained constant progress in meeting sale targets.

Oakland, California, United States