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Well respected thought leader and practitioner after two decades of communications and consulting experience across a variety of industry sectors and lines of businessManaged winning teams and successful projects on a global basisTrack record of success at helping companies and clients build winning teams from the workplace to the marketplace through effective and efficient communication platformsRelevant cross-functional experience in building stakeholder engagement strategies and programs for multinational matrix organizations20+ years of agency, in-house and consulting expertise enables a holistic viewpoint to corporate problem solvingSubject matter expertise in a variety of vertical industries (e.g. financial services, sports, IT, energy, healthcare) and horizontal service areas (e.g. supply chain management, customer relationship management, risk management)Thought leader in emerging field of reputation management, from measurement to activationSpecialties: Corporate strategyReputation managementCorporate reputationExternal communicationsEmployee communicationsGlobal public relationsMedia trainingMarket intelligenceBylined article/whitepaper developmentExecutive positioningNew employee orientationSports marketingSponsorship evaluationCrisis communicationsStakeholder mappingContent analysisPost-merger integrationCampaign managementSocial mediaBusiness developmentSales & marketing alignment
Patterson Strategic Advisors
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FounderPatterson Strategic Advisors Sep 2018 - PresentPatterson Strategic Advisors is a strategic planning and marketing consultancy who help organizations align their future vision, current capabilities and what stakeholders expect from them.Who we are: we offer strategic planning, marketing communications, thought leadership and speaker/facilitation services.What we do: we are practitioners of smarter marketing and strategic alignment to improve revenue and set up your business for sustained success.Why we exist: we provide Madison Avenue-level strategy and execution with Davos-inspired content at Main Street prices.
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PrincipalJjp Consulting 2016 - 2018Haddonfield NjAssist former Fortune 500 and professional services clients with strategy, marketing and communications projects while dealing with out of state elder care and later estate/probate issues.
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Senior AdvisorReputation Institute 2010 - 2016New York, NyResponsibilities included global account management, primary and secondary research, consulting services and activation of corporate reputation programs across a host of industries, including agriculture, CPG, energy, finance, health systems, investment management, packaging, pharmaceuticals, professional services, telecom, technology and transportation.Moderated panel discussions at RI's annual global conference around the following topics: US energy policy lunchtime address (New Orleans 2011), energy & utility industry roundtable (Milan 2012 and Barcelona 2013), European financial services branding (Milan 2012), reputation management & human rights (Milan 2012), reputation & corporate culture (Barcelona 2013), telling an authentic & credible corporate narrative (Miami 2014), mitigating reputation risk for success (Miami 2014) and active reputation management: who's in charge? (Miami 2014).Led reputation training & development programs in the following areas: industry reputation (France), competitive simulation (Brazil & US), employee advocacy (US) and supplier diversity (US).Relationship manager for numerous corporate members of the US Reputation Leaders Network launched in 2013.Contributing editor to Reputation Intelligence, a quarterly practitioner-focused thought leadership magazine from 2009-13.Responsible for Reputation Institute's social media presence across LinkedIn, Facebook and Twitter, 2014-15. -
Senior Vice PresidentKetchum 2008 - 2009Senior counselor and account strategist for the agency's longest standing client relationship. Agency co-lead for "Reputation Swarm" program to increase internal collaboration and improve global ranking in 2009 Fortune Most Admired Companies.Built communications strategy around client's inaugural Global Citizenship Report.Developed messaging framework for client CEO's 2009 platform around world trade. -
Director Of Corporate CommunicationsCapgemini 2001 - 2008Developed internal/external communications and assisted with business development strategies to promote thought leadership & client success stories for €7 billion global consulting & outsourcing firm. Reported to successive North American CEOs with dotted line to Group Communications lead in ParisNamed North American PR director in August 2003; responsible for all external communications & crisis management for $2 billion region; assumed employee communications lead in 2006 Managed team of 6 in New York, Chicago & MumbaiHandled all internal and external communications for $1.25 billion acquisition of Kanbay in 2006-07 as well as Capgemini Energy (a 10-year, $3.5 billion IT and business process outsourcing JV with TXU) in May 2004Successfully launched offshore strategy in mid-2000s around delivery centers in China, India and Poland. -
Assistant DirectorErnst & Young 1999 - 2001Responsible for thought leadership and brand building in global industry groups (Telecom, Entertainment, Retail) & sponsorships (including World Economic Forum) for Big Four business advisory firm before & after it sold its consulting practice to Capgemini in 2000Leveraged the firm’s involvement with events such as the Golden Globes, Prime Time Emmy Awards, ESPY Awards, Wall Street Journal Technology Summit, and creation of events such as the Ernst & Young IPO Transformation CEO Retreat and the Ernst & Young Technology Partnering ConferencesPromoted industry-leading global thought leadership including the Global Online Retail Report, Business Redefined: Connecting Content, Customers and Applications, and the third edition of the Ernst & Young Guide to International Film Production – managing a team of 10 across a dozen countries -
ManagerBurson-Marsteller 1995 - 1999Created integrated marketing and grassroots campaigns for corporate, government and non-profit clients at world’s largest PR agency (at the time), part of the Young & Rubicam family (now WPP)Member of first graduating classes of BM University I and II
John Patterson Skills
John Patterson Education Details
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Miami Killian Hs
Frequently Asked Questions about John Patterson
What company does John Patterson work for?
John Patterson works for Patterson Strategic Advisors
What is John Patterson's role at the current company?
John Patterson's current role is Experienced Marketing Communications Executive I Corporate Reputation Thought Leader.
What is John Patterson's email address?
John Patterson's email address is pa****@****ail.com
What schools did John Patterson attend?
John Patterson attended Harvard University, Miami Killian Hs.
What are some of John Patterson's interests?
John Patterson has interest in Us Foreign Policy, Cigars, Baseball History, Everything Miami.
What skills is John Patterson known for?
John Patterson has skills like Corporate Communications, Program Management, Public Relations, Business Strategy, Crisis Communications, Leadership, Strategy, Strategic Planning, Marketing, Consulting, Integrated Marketing, Team Leadership.
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