I am a marketing, editorial, and content writer who starts every project with one thing in mind—the reader. What's the best way to capture (and keep) their attention? How can we make complex topics like money and healthcare more inviting? I get to solve such puzzles every day, and after 30 years I still find it challenging and fun. A few interesting skills and projects:• Teaching people how to use the internet during the first tech boom ("Click your mouse twice to double click.")• Finding ways to shake up how people think about insurance, mortgages, and personal finance• Collaborating on Make Safe Happen, a child safety app that had to be engaging and fun so users could child-proof every room, but not too fun because it's about child safety• Adding creativity to mandatory online courses • Predicting and eliminating hurdles to provide a seamless user experience
Listed skills include Marketing, Editing, Advertising, Seo, and 29 others.