Paul Owens

Paul Owens Email and Phone Number

Marketing Director @ The Strum Group
richmond, virginia, united states
Paul Owens's Location
Midlothian, Virginia, United States, United States
About Paul Owens

Accomplished and Energetic Marketing Director with a focus on strategic digital marketing, brand management, field marketing, and go to market strategy. Motivated leader with excellent communication and organizational skills.

Paul Owens's Current Company Details
The Strum Group

The Strum Group

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Marketing Director
richmond, virginia, united states
Employees:
4
Paul Owens Work Experience Details
  • The Strum Group
    Director Of Marketing
    The Strum Group Sep 2023 - Present
    Richmond, Virginia, United States
    As the Marketing Director for The Strum Group at Long and Foster, I lead comprehensive marketing initiatives designed to drive brand visibility, engagement, and client acquisition across digital and traditional channels. I oversee digital strategies, including SEO, SEM, and social media, to ensure a strong online presence that aligns with our team’s goals. I manage content creation across platforms, crafting visual and written materials for social media, email marketing, our website, as well as print advertising and collateral.I work closely with leadership to maintain lead flow through our CRM systems, optimize client outreach strategies, and keep our database up-to-date and effective. My responsibilities include planning and executing PR campaigns and events that build client relationships and generate leads, as well as monitoring analytics to refine and enhance our approach. Supporting The Strum Group’s growth, I manage advertising budgets, track ROI, and report on campaign performance. My role lets me thrive in a dynamic, collaborative environment, utilizing both digital and print marketing to support our team’s business development in the ever changing Real Estate market.
  • Freelance
    Marketing Director
    Freelance Jun 2022 - Oct 2024
    traditional and digital marketing
  • Autosdlvrd
    Senior Director Of Marketing
    Autosdlvrd May 2021 - Jun 2022
    Richmond, Virginia, United States
    Served as the Director of Marketing at AutosDLVRD, a startup automotive delivery and drive away services. Primarily serving the largest used car dealership in the US and other independent dealerships by connecting them with our automotive transportation partner network or individuals that move vehicles one at a time.
  • American Family Fitness
    Director Of Marketing
    American Family Fitness Aug 2018 - May 2021
    Richmond, Virginia Area
    Directed marketing activities for all 9 American Family Fitness locations and 80k+ members by designing and implementing comprehensive marketing strategies to create brand awareness, ensure brand consistency, increase qualified leads, and maximize ROI on marketing expenditures.
  • Sprint
    Regional Marketing Director
    Sprint Jun 2015 - May 2018
    Mid Atlantic
    Manage the DC, VA, MD, and DE Regional Marketing team and a multimillion dollar marketing budget to raises brand consideration, increases customer acquisitions, and provides a positive ROI, while retaining base customers. Support Multiple Sprint Retail Sales Channels by developing an integrated regional marketing strategy that includes: Media, Events, Sponsorship, Community Engagement Opportunities, Social Media, Experiential Opportunities, Grand Openings, and all door level marketing activities.  Specialize in multimedia marketing plans using a mix of TV, Radio, Print, Out of Home, and Digital Media that is focused on Geo Targeting, Search, and Social.
  • Ntelos
    Events And Sponsorship Manager
    Ntelos Aug 2012 - Apr 2015
    Richmond, Va
     Raise brand awareness and support the retail, indirect, and business to business sales channels with marketing events, sponsorship, merchandising support, product launches, media buys, and community impact or cause marketing campaigns Manage 3 coordinators and a 7 figure budget to activate 240 Events each year and support over 65 stores with merchandising and in-store events Execute and negotiate contracts with each major sponsorship, provide tools and resources to activate each event, create Register to Win promotions, work with vendors to support events, and generate quality sales leads. Assist on product launches including: Apple IPhone and IPad, Samsung Galaxy Products, and many accessories including Otter box, Beats by Dre, Sol Republic, Sonim, Yur Buds, and Jabra.  Plan the annual sales conference, quarterly executive meetings, rewards trips, and sales rallies.  Provide social media content and pictures, support social media campaigns, support the nTelos Cares program, and community impact campaigns that are supported internally and externally with cause marketing
  • Ntelos
    Marketing & Public Relations Coordinator
    Ntelos Oct 2004 - Aug 2012
     Responsible for coordinating and executing over 100 community engagement events each year. Activate events by working with local organizations including: College and professional sports teams, chamber of commerce (18 chambers), local and statewide festivals, charities, educational organizations, and the business community.  Follow up from each event includes: Weekly event update to upper management, export register to win to the CRM system, coordinate follow up communications, track promo code and take rates, and evaluate the event for our future participation and possible improvements Manage & meet a set yearly and quarterly marketing budget.  Support the opening of new retail locations: Store set up, point of sale material, promotional events, & Grand opening activities Maintain merchandising standards for 18 retail locations by preforming quarterly merchandising audits Perform quarterly visits to each location to insure the brand & customer experience is being represented properly at each individual store & across the market Work with ad agencies on market specific data collection, local market strategy and public relations opportunities. Serve as the Public Relations coordinator for the WV market. Working with news media (print, radio, and TV) to conduct interviews about community and charity events, and product information pieces
  • News America Marketing
    Merchandiser
    News America Marketing Jan 2001 - Jun 2003
    Charleston, West Virginia Area
     Maintain merchandising standards for many of Altria's retail brands Visit over 200 retail locations each quarter and complete merchandising reports  Rotate promotional graphics, maintain quality control, and pricing for all products

Paul Owens Skills

Public Relations Sponsorship B2b Retail Sports Marketing Merchandising Marketing Communications Social Media Marketing Media Relations Marketing Strategy Social Media Advertising Social Networking

Paul Owens Education Details

  • West Virginia State University
    West Virginia State University
    Business Marketing / Minor Economics

Frequently Asked Questions about Paul Owens

What company does Paul Owens work for?

Paul Owens works for The Strum Group

What is Paul Owens's role at the current company?

Paul Owens's current role is Marketing Director.

What is Paul Owens's email address?

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What is Paul Owens's direct phone number?

Paul Owens's direct phone number is +154093*****

What schools did Paul Owens attend?

Paul Owens attended West Virginia State University.

What are some of Paul Owens's interests?

Paul Owens has interest in Children.

What skills is Paul Owens known for?

Paul Owens has skills like Public Relations, Sponsorship, B2b, Retail, Sports Marketing, Merchandising, Marketing Communications, Social Media Marketing, Media Relations, Marketing Strategy, Social Media, Advertising.

Who are Paul Owens's colleagues?

Paul Owens's colleagues are Dave Brookins, Taylor Tugwell, Joanna Rodriguez -Bilingual, James D'arcy, Cameron Staples, Jackie Main, Jennifer Stevens.

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