Paul Pan personal email
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With over a decade and a half of dynamic experience in integrated marketing and digital media(Tiktok, Xiaohongshu, WeChat, Dewu, etc.), I am a seasoned professional with a proven track record of driving brands to market prominence. My expertise lies at the intersection of innovative marketing strategies and cutting-edge digital media tactics, where I excel in orchestrating campaigns and drive conversion on Chinese mainstream content and EC platforms.
Tripollar China
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营销高级总监Tripollar China Jan 2024 - PresentSpearheaded the launch of the "Golden Carver," a premium home-use medical beauty device, crafting a luxury brand image that resonates with the elite consumer segment.Orchestrated a 120% increase in e-commerce search and order conversion rates during the 618 shopping festival through a strategic influencer marketing campaign.Managed brand sentiment during business fluctuations, achieving a 55% reduction in negative social media mentions within a month.
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Brand And Marketing DirectorYummy Kids Food Co. Feb 2022 - Jan 2024Collaborated cross-functionally to innovate and develop new product categories, ensuring market needs were met with innovative offerings.Executed integrated marketing campaigns that led to over 110% growth in channel sales and a 150% increase in user assets.
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Head Of Digital MarketingLeo Digital Network Jul 2016 - Jan 2022中国 上海市#Developed and implemented integrated digital marketing strategies, managing media content dissemination and social media communication strategies.#Managed overseas sports investment projects and football club PR and communication, contributing to a significant 26 million RMB in project revenue.#Secured a 5-year, 100 million RMB private domain operation cooperation project with BMW China through operational capabilities and strategic planning. -
Digital Strategy DirectorArkr Digital Apr 2011 - Jun 2016中国Strategy planning & media dept. head- Leading planning team to fulfill the strategic planning work for the new business pitch and on-going service products.- Leading media team to fulfill the brand media promotion planning and maintain the co-operation with the media partnersClients Sephora, La prairie, Suntory, Evian, Michelin, Okamoto, Wakodo, Metersbonwe, Me&city, Guerlain, Revlon, Royal Canin, KFC, etc. -
高级客户经理Tribal Ddb Apr 2009 - Nov 2012China
Paul Pan Skills
Paul Pan Education Details
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Marketing & Advertising
Frequently Asked Questions about Paul Pan
What company does Paul Pan work for?
Paul Pan works for Tripollar China
What is Paul Pan's role at the current company?
Paul Pan's current role is Marketing Director | Brand consultant.
What is Paul Pan's email address?
Paul Pan's email address is pa****@****ail.com
What schools did Paul Pan attend?
Paul Pan attended Shanghai International Studies University, 上海外国语大学.
What are some of Paul Pan's interests?
Paul Pan has interest in Human Rights, Science And Technology, Politics, Arts And Culture.
What skills is Paul Pan known for?
Paul Pan has skills like Digital Marketing, Digital Media Integration, Social Media Strategist, Mobile Communications, Content Management, Affiliate Marketing, Sem.
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Paul Pan
A Strong Business Leader In Ict And Renewable Energy Sectors With Strong Global Experiences. A Continuous Learner Who Keep Extending The Knowledge Boundaries Across Technologies And Seansonal Skills.Chaoyang District3nokia.com, nsn.com, nokia.com4 +197237XXXXX
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