Paul Ginn Email & Phone Number

Kanata, Ontario, Ca

Global Product Marketing responsibility for Mitel's product portfolio. Focus on go to market strategy development, maximizing Mitel's product positioning and placement across digital marketing websites and partner portals, integrating product into go to marketing motions (campaigns, events etc), managing marketing responsibilities for new product introduction and sales enablement.

Kanata, Ontario, Ca

Global Marketing responsibility for Marketing Operations including driving execution excellence, on-time global initiative delivery, operational reporting and financial precision. Mitel brand builder leveraging Mitel's Analyst and Consultant relations to place Mitel in prominent places. Global responsibility for infusing Market Intelligence to the Mitel community, developing market insights from Mitel's Global Analyst & Consultant Relations and delivering Market and Competitive Intelligence to Mitel Executive team and Sales Channels.

Kanata, Ontario, Ca

Global Marketing responsibility to influence go to market strategy development, new product design, marketing for new product introduction and sales enablement for the Mitel's Unified Communications product portfolio (inclusive of Mitel’s call control platforms, collaboration applications, contact center products and phones). Responsibility for financial planning tracking and operations for Mitel’s Corporate and Unified Communications Marketing teams. Lead Mitel’s sales facing competitive intelligence practice.

Kanata, Ontario, Ca

Marketing responsibility to influence go to market strategy development, new product design, manage marketing responsibilities for new product introduction and sales enablement for Mitel's product portfolio. Initial responsibility for marketing Mitel's Application portfolio (Dec '16 - Aug '17) that expanded to responsibility for marketing Mitel's entire Cloud Communications and Unified Communications and Collaboration product portfolio (Sept '17 - Dec '18).

Kanata, Ontario, Ca

The Mitel Next Accelerator, is responsible for co-ideating new products and services with lighthouse customers to better enable today’s connected enterprises. Mitel established this technology initiative to develop, test, and bring to market innovative real-time mobile applications and cloud services. The goal to exploit the intersection of mobile and cloud, by leveraging the strengths of Mitel's key technologies to further accelerate and define the emerging mobile enterprise market. Paul's responsibilities included all Marketing (planning, content creation, delivery, event execution, sales and marketing support of initial partners)and Team Operations (Executive reporting, project management, and initial prototype testing) for the Mitel Accelerator.

Kanata, Ontario, Ca

Broadly responsible for Marketing Strategic input, alongside Mitel's business development organization, to drive long term business growth from organic and acquisition business opportunities. In addition, I am responsible for bringing best in class marketing operations implementation to drive improved marketing execution and organic growth from existing businesses. Specific focus on media signal growth, improved demand generation / BANT qualification and elevated digital marketing execution.

Dallas, Texas, Us

Focused converter of brand equity to Marketing return on investment through effective Marketing planning, implementation of Marketing strategies and operation of measurement and reporting tools.Global Marketing and business development executive, with 20 years B2B experience. Lead APCON's (leading Network Monitoring company) Global Marketing organization with responsibility for all Marketing functions. Previously led Marketing strategy, planning, operations and research for Avaya & Nortel (Fortune 500 companies, 300+ Marketing employees and ~$150M Marketing investment).Contracted with Frontier Communications Commercial Marketing organization in April 2015 to assist integrate the Commercial Marketing for recently acquired Verizon markets and to re-architect the Commercial Marketing CMS and end to end Marketing content. Completed small marketing projects for various clients.

Wilsonville, Oregon, Us

Built 8 person Marketing team and hold global responsibility for brand management, public relations, analyst relations, event management, marketing demand creation, product marketing and relationships with associated external companies. - Built APCON’s first end to end Marketing plan to drive demand generation growth, brand awareness and relevant social media presence.- Built APCON’s Marketing organization. Realigned Marketing roles to accelerate Marketing performance. Infused BIC resources in Marketing & Sales.- Drove 125% of 2014 annual lead sourcing in 6 months through event and web publication demand plans– Built APCON brand essence and messaging structure. Responsible for all external comms- Drove monthly brand campaigns and daily engagement initiatives (50% increase in social followership in 2014), Analyst Relations program established and implemented.- Built Channel Marketing program and increased Channel acquisition by 40%- Established APCON’s Tech Partnership program with Director of Services & Business Development- Contributed to APCON’s current achievement to double digit revenue growthAPCON, Inc. is a pioneer in the field of switching technology and is globally recognized as the leading provider of packet aggregation switching solutions. Organizations in over 40 countries currently depend on APCON solutions in their network infrastructures. Customers include Fortune 1000 companies, and networking and computer OEMs, as well as government and military organizations, telecommunication and service providers, financial services firms, and medical companies.

Morristown, New Jersey, Us

Led 8 person team and held global responsibility for planning, monitoring and ROI measurement of Avaya’s Marketing investment. Selected to lead the Marketing Operations function within Avaya’s acquisition of Nortel’s Enterprise. - Designed Corporate & Field Marketing Planning & Performance Report - 2012- Led Avaya’s Web Marketing Group as interim Leader (6 months) - 2012- Delivery of Global & US Financial Operations (+/- 0.02% of Outlook Plan for 2010 - 2012- Architected Global Marketing group restructure (18% Reduction of Mktg Employees) - 2011- Drove design for Avaya’s Marketing Plan – 2010- Established Avaya Marketing Mentor program, lead Avaya Dallas local Business Community initiative and established Dallas Regional Chamber of Commerce relationship

Ca

Led 8 person direct team and 10 person cross functional competitive intelligence team. Responsible for annual Enterprise Marketing planning, Marketing investment monitoring and market & competitive research analysis. - Managed Marketing reorganization and investment downsizing through Nortel’s Chapter 11 restructure- Leader for integrating 140 Nortel Marketing employees with Avaya Marketing organization- Managed Enterprise Marketing plan and monthly performance- Delivered 2008 Enterprise Strategic Plan with Enterprise CTO - Established and managed Market / Competitive Intelligence practice within the Enterprise LOB- Built Competitive Intel approach cross functionally with 10 person indirect team. Delivered modeled quarterly market analysis reporting- Top Talent / retention employee (2009) – retention bonus to guide Nortel through Avaya acquisition - Built Marketing Mentor program. Mentor for Nortel marketing personnel in Executive development program

Ca

Selected to drive internal business transformation to evaluate Nortel’s cross business unit marketing organizational processes and operations (pre – Chapter 11)- Partnered with McKinsey Consulting to established Marketing organization transformational plan for structure, measurement and route to market planning.

Ca

Led 6 person team. Responsible for introducing all Nortel next generation wireless and wireline network technologies to Sprint’s Technology and Network Planning organizations.- Contributed to the attainment of ~$700M annual account quota (2004 & 2005). - Contributed Technology expertise to close $1B Phase 5 supply agreement (2004)- Successful trial and launch of Nortel’s next generation wireless technology at Sprint (eg CDMA EV-DO (“3G+”))

Ca

- Support of all new CDMA business opportunities in CALA & EMEA. - Contributed to following network wins - Pelephone (Israel), Bell South Intl (Peru, Chile, Guatemala), Movicel (Angola), Eurotel (Czech Republic)

Ca

- Team Management / marketing support for Nortel’s CDMA basestation products.- Market introduction and marketing support of Nortel’s CEMA Metro Cell & MFRM radio products.

Sydney, Nsw, Au

- Established initial business plan and accreditation for Telstra MobileNet’s indirect channel partners focused on Corporate/Enterprise business.

Sydney, Nsw, Au

- Managed national marketing and promotional programs supporting the sale of Telstra mobiles within Telstra’s 1500 national 3rd party dealers and retailers.

Oak Brook, Il, Us

- Operational tracing of entire company’s intermodal freight movements- Responsible for on time pick and delivery of all Miller Brewing intermodal shipments from Ft Worth brewery (#1 account for franchise).

Bba & Ba, Marketing & Economics

Ma, International Management

Initial Coursework, Economics