Kim Payne Email & Phone Number

Champaign, IL - Remote/Hybrid

• In this role, I strategically integrate the company’s marketing efforts into broader customer service initiatives while providing comprehensive administrative support to the field marketing team, successfully.
• Retained during the company-wide layoffs, offered a hybrid position to coordinate marketing and customer service efforts by documenting gaps and process improvements in the customer experience journey.
• Answer up to 80 customers inquiries per day utilizing the Salesforce system to prioritize, maintain, and systematize open cases.
• Improved overall business metrics by providing 360-degree feedback on proper promotion, new productintroduction, and customer satisfaction to dealers, field marketing team, and sales associates.

• I was promoted to manage with great diligence and attention to detail all aspects of external communications, including managing the process of content creation, photography execution and graphic design for marketing.
• Played an integral role in launching the company’s new lifestyle magazine for RC club members, and managed it along with two publications targeting retail partners.
• Led 120 field marketing representatives, overseeing brand and product amplification through PR and social media efforts, while strategically targeting key regions to drive continuous sales and product promotion.

• Promoted to a vacant role, I applied excellent project management and communication skills to successfully oversee publicity, media relations, and strategy for 24 proprietary brands while supporting launching of.
• Managed a $1.5M advertising budget, secured, and efficiently utilized premium placements.
• Negotiated over 45 magazine covers in industry publications in the vicinity of $315k in PR value.
• Traveled extensively for media relations, coordinating product availability with tradeshows and events.
• Effectively resolved any errors in print quality issues post-publishing.

• Here, I was promoted to a newly-created position for demonstrated outstanding achievements and project management savviness, focused primarily on cultivating media relationships, effectively pitching editors, and.
• Secured over 55 magazine covers in 3 years, a PR value of $400k+.
• Managed a $100k publicity budget and effectively distributed press releases to local and regional media outlets.
• Served as the primary contact for 150 contributing reviewers.

• In this role, I created marketing strategies and initiatives for the radio brands, and developed marketing materials in close collaboration with the marketing team and PR manager. In addition, I conducted thorough.
• Managed product launches for a collaborative brand team, drove go-to-market plans tracking to an 18-month development timeline.

Chattanooga, Tennessee

• In this capacity, I administered all duties for the Executives of Packaging, Manufacturing, Engineering, and Building Services departments with exceptional accuracy, attention to detail, and skillful prioritizing.
• Saved 15-20 hours by creating and implementing a new and improved processes for annual employee uniform order, and restructured the FDA equipment log filing system.
• Maintained adequate processes, and managed all overtime reports, returned good reports, monthly Departmental Labor reports, and preliminary budget reports.

Priority Management Training

Total Quality Management Training