Payton O'Brien

Payton O'Brien Email and Phone Number

Creative + Marketing Professional | Associate Social Media Strategist @ Backbone Media
Boulder, CO, US
Payton O'Brien's Location
Boulder, Colorado, United States, United States
About Payton O'Brien

I graduated from the University of Colorado Boulder, with a degree in strategic communication with an emphasis in media design, and a minor in business.When I'm not creating, you'll find me board sliding rails on my snowboard or shredding on the wakeboard, depending on the season. On another note, I've recently acquired a rug-tufting gun, so if you're lucky, you might just become the owner of a shiny new handmade carpet square.I'm well versed in Adobe Creative Suite including Photoshop, Illustrator, After Effects, Premiere Pro, and InDesign. I love to express myself creatively, and I can’t wait to combine my artistic passion with my future career.

Payton O'Brien's Current Company Details
Backbone Media

Backbone Media

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Creative + Marketing Professional | Associate Social Media Strategist
Boulder, CO, US
Payton O'Brien Work Experience Details
  • Backbone Media
    Creative + Marketing Professional | Associate Social Media Strategist
    Backbone Media
    Boulder, Co, Us
  • Rosetta Hall
    Social Media Coordinator
    Rosetta Hall Sep 2024 - Present
    Boulder, Colorado, United States
    • Develop, create, and schedule engaging social media content that aligns with the brand identity and goals of Rosetta Hall.• Plan, shoot, and edit high-quality photos and videos, highlighting dishes, events, and the restaurant atmosphere.• Monitor and manage direct messages, responding to customer inquiries and mentions in a timely and friendly manner.• Regularly update Instagram Stories to showcase daily specials, promotions, behind-the-scenes content, and events.• Track engagement metrics, analyze data, and report on the success of campaigns to adjust strategies for improved performance.• Partner with internal teams (chefs, event coordinators) to promote new menu items, seasonal dishes, and special events.
  • Self-Employed
    Freelance Artist
    Self-Employed Jan 2017 - Present
    • Hired by customers to do a variety of work, including digital art, paintings, clothing, and custom shoes.• Attended to customers’ needs while cultivating unique, personalized work.• Must be able to meet deadlines and work well under pressure.
  • Boulder Freeride | The Ski & Snowboard Club At Cu
    Student Creative Director
    Boulder Freeride | The Ski & Snowboard Club At Cu Sep 2021 - May 2024
    Boulder, Colorado, United States
    • Lead designer of membership apparel and promotional materials for the nation’s largest collegiate ski and snowboard club.• Managed the Instagram account, @cuboulderfreeride, to strategically market to both on and off-campus students, enhancing visibility and engagement.• Created posts, wrote caption copy, and responded to DMs all while keeping a consistent voice for the club.• Worked with corporate sponsors and distributors to provide goods for events like the Hill Jam, attended by nearly 2,000 students.• Planned special events and monthly trip logistics toaccommodate 150 students.• Drove club growth through decisive leadership and fostering teamwork.
  • University Of Colorado Boulder - Leeds School Of Business
    Graphic Design Intern
    University Of Colorado Boulder - Leeds School Of Business Jan 2023 - Dec 2023
    Boulder, Colorado, United States
    • Collaborated closely with senior graphic designers and stakeholders to develop and maintain Leeds’ collateral.• Produced motion graphics for digital display boards with Adobe AfterEffects for the Leeds building.• Crafted promotional material with Marq, Indesign, and Illustrator.• Conceptualized and developed detailed mockups for physical installations in Leeds using Photoshop.
  • Level 1 Productions
    Marketing And Post Production Intern
    Level 1 Productions Jun 2023 - Sep 2023
    Denver, Colorado, United States
    • Managed Content organization, TikTok curation, and assisted in both paid and organic content creation, event planning, and sponsorships• Wrote captions for both Instagram and Tiktok posts and managed, designed, and segmented weekly newsletters for Level 1 customers via MailChimp• Utilized web analytics and click rate data to guide ongoing digital campaigns• Sorted marketing content via Dropbox• Orchestrated sponsorship logistics for events like film premiers and rail jams• Conceptualized and developed apparel and accessories for Level 1 customers
  • Shane Mcconkey Foundation
    Intern
    Shane Mcconkey Foundation Dec 2022 - Apr 2023
    Squaw Valley, California, United States
    • Consulted directly with foundation founder Sherry McConkey.• Managed web design and social media strategy.• Led event planning, advertising, and poster creation for the Pain McShlonkey and International Snowblade Day events.
  • Whole Sol Blend Bar
    Barista, Cook, & Server
    Whole Sol Blend Bar May 2022 - Oct 2022
    Boulder, Colorado, United States
    • Tasks include front-office (order taking and food preparation) and back-office (store opening and close-out) work.• Utilized necessary people skills to elevate customers' experience and team working abilities when working with coworkers.
  • Sierra Trading Post
    Sales Associate
    Sierra Trading Post May 2019 - Jul 2022
    Sterling, Virginia, United States
    • Unpacked new inventory to create appealing merchandise displays, worked with customers to create a friendly and welcoming environment, and managed cash register.• Collaborated with coworkers and fostered a fun and exciting workplace.

Payton O'Brien Education Details

Frequently Asked Questions about Payton O'Brien

What company does Payton O'Brien work for?

Payton O'Brien works for Backbone Media

What is Payton O'Brien's role at the current company?

Payton O'Brien's current role is Creative + Marketing Professional | Associate Social Media Strategist.

What schools did Payton O'Brien attend?

Payton O'Brien attended University Of Colorado Boulder, University Of Colorado Boulder - Leeds School Of Business, Dominion High School.

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