Penny Qian Email & Phone Number

Shanghai, China

Crazy Labs is home to industry-leading Hyper Casual games, famously adored Lifestyle games and Causal IP games with top-tier global brands. As a top 10 mobile games publisher, (according to AppAnnie & Sensor Tower) and with over 2.7 billion downloads, Crazy Labs is a worldwide leader in casual games development, distribution, and innovation. The company’s headquarters are in Israel, with global offices in China, Macedonia, and Bulgaria.

Beijing, China

Beijing City, China

AppLovin offers a comprehensive platform where app developers of all sizes can connect with their ideal consumers and get discovered. Founded in 2012, the company is focused on helping both indie and established developers grow with the expertise and insights they need to finance, market, and expand their businesses— all in one place. App developers view AppLovin as a trusted partner, the rare company that understands what it takes to succeed in the mobile app ecosystem and has the ability to help them reach their goals. Learn more at www.applovin.com.

Shanghai City, China

AppLift is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app marketing lifecycle. Manage existing and build new media partnerships for AppLiftMonitor and analyze the results of different traffic channels and manage media partners accordinglyBuild and further develop strong relationships with our media partners in but not limited in Greater China area.Organize events, provide educational resources and support for media partnersSupport the team in other related areas if requiredMeet KPI goals and report to the Head of Traffic in Berlin

Piscataway

Be able to identify/screen/qualify candidates for IT positions; also reviews, re-formats and presents resumes to hiring managers.• Source, network, recruit qualified resources for Center of Excellence program• Identify potential candidates based on software skills and technologies requisitions provided by clients, and internal project/program managers• Recruit Information Technology and Engineering Professionals for contract, contract-to-hire, and direct-hire positions. Administers and advises on candidate selection for company’s Center of Excellence through preparing ratings on applicants, making recommendations on starting salaries, and providing applicants with in-depth insight to company and organizational structure• Full life-cycle recruiting of highly technical candidates using traditional and non-traditional sourcing techniques to include researching and identifying markets to tap for qualified talent. Utilize effective time management techniques to source and recruit on multiple positions concurrently• Stay informed of Information technology recruiting trends and techniques Provide communication and status reports to management team on an ongoing basis

Intensively involved in establishing relationships with prestigious universities in America, such as Harvard, MIT for planning and developing Tencent 2015 CSR Project globally, overseeing and coordinating the day-to-day running of the project. Outreached to Harvard South Asia Institute, MIT Game Lab, NuVu Studio and successfully negotiated dealsProposed and got accepted the theme and media strategy for the first major event, a 7-day adventure in BengalDeveloped and facilitated relationships among several parties, engaging them to contribute effectively with a shared vision of this project

Cambridge, Ma

Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign.From direct surveys to dissecting buckets of data, I track what consumers want -- and what it would take to change their minds. Monitor and forecast marketing and sales trendsMeasure the effectiveness of marketing programs and strategiesDevise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion pollsGather data about consumers, competitors, and market conditionsAnalyze data using statistical softwareConvert complex data and findings into understandable tables, graphs, and written reportsPrepare reports and present results to clients and management

Boston, Ma

Coursework includes: Strategic Brand Management, Research Method, Marketing Communication Writing, Public Relationship Management, Integrated Marketing Communication, Big Idea Workshop, Marketing Management, Capstone, Consumer Behavior

Cambridge, Ma

Pepper Gang is a Boston-based, digital marketing company, specializing in SEO, PPC and Social Media. As the member of the marketing team, I assisted with conducting various digital media strategies which helped to increase client's page view by 40% and drove 15% increase in online sales in first three months of development.• Assisted with content promotion strategy, research, and outreach • Collaborated with the marketing coordinator on SEO and paid marketing channels such as Facebook, AdWords• Consolidated relevant customer behavior information for specific business cases, products, and projects• Managed online presence in social networking sites including Facebook, Twitter, YouTube, posting on relevant blogs, and seeding content into social applications

Shanghai, China

China International Travel Service is a leading enterprise in China travel industry, an all-inclusive tour operator for booking holiday packages. I was the part of the marketing communication team that provided support to deliver better customer communications. • Coordinated 2012 Shanghai Futures Exchange Forum for 1000 attendants• Composed 20 pages travel guide brochure for Volkswagen China 2012 incentive business trip to Germany• Collaborated with Mary Key marketing department to develop and implement effective strategies for its employee travel incentive programs

Shanghai, China

Continental is a leading German automotive manufacturing company, founded in 1871. In this role I handled administrative matters including screening calls, managing calendars, planning for meetings, making travel arrangements, composing documents and organizing offices for efficiency.•Facilitated on the department side for 2011 Shanghai Auto Show.

Master Of Science (M.S.), Integrate Marketing Communication

Bachelor Of Science (Bs), Tourism And Travel Services Management